Sensory realism and mediated aggression in video games

This study investigated whether sensory realism cues in violent games – blood color (red vs. blue), screams of pain (on vs. off), and player perspective (first-person vs. third-person) – affect players’ physiological arousal (i.e., skin conductance levels), spatial presence (i.e., sense of being physically “there”), and state aggression in a popular violent game (Half-Life 2), controlling for users’ prior game experiences. A path model (N = 160) was examined to see the mediation effects of arousal and presence between realism cues and state aggression. In line with the general aggression model, results showed that realistic blood color and screams increased arousal, but no effect was found for first-person perspective. Presence significantly affected users’ state aggression. However, contrary to our expectation based on the excitation transfer theory, arousal did not show any significant effect on aggression. In addition, presence mediated the influence of realistic blood color on state aggression. In the effects of graphic realism of violence on user aggression, presence did a crucial role. Implications and future studies were discussed.     

Strategic self-presentation online: A cross-cultural study

Contemporary social networking sites (SNSs) make idealized self-presentation and image maintenance difficult because users’ audiences are becoming more diverse and individual users must negotiate often unanticipated other-provided information in the form of text posts and digital images on their profile pages. This cross-cultural study examines how audience-related variables affect a range of strategic self-presentation and image management behaviors online. Results from samples of Singaporean and American SNS users (N = 411) show that while Americans update their profiles with text-based wall posts more frequently, Singaporeans share significantly more photos. Audience diversity is positively associated with active management of other-provided information, and females share more photos and actively manage unwanted photo tagging. Cultural identity and the tendency to ‘friend’ unknown others interact on managing other-provided wall posts; individualistic cultural identity exhibited positive relationships with these reactions for those less likely to friend unknown others but negative ones for those more likely to friend unknown others. Implications for the theoretical understanding of and practical suggestions about self-presentation online are discussed.     

Exploring romantic relationships on social networking sites using the self-expansion model

Several hypotheses were derived from the self-expansion model (Aron & Aron, 1986) concerning romantic relationships and social networking sites (SNSs). A sample of 276 participants responded to questions about their relationship history and SNS uses and a subset of those (N = 149) responded to additional questions about a current romantic partner. Results suggest that past self-expansion leaves a residue shown by more interests. This finding was moderated by overall Facebook use. Particular Facebook behaviors such as tagging one’s partner in status updates, appearing together in photographs, and listing similar interests on profiles are indicative of self-expansion processes typically found in romantic relationships.     

The more humanlike,the better? How speech type and users’ cognitive style affect social responses to computers

The present experiment investigated if anthropomorphic interfaces facilitate people’s tendency to project social expectations onto computers and how such effects might vary depending on users’ cognitive style. In a 2 (synthetic vs. recorded speech) × 2 (flattering vs. generic feedback) × 2 (low vs. high rationality) × 2 (low vs. high experientiality) experiment, participants played a trivia game with a computer. Use of recorded speech did not amplify the previously documented flattery effects (Fogg & Nass, 1997), challenging the notion that anthropomorphism will promote social responses to computers. Participants evaluated the human-voiced computer more positively and conformed more to its suggestions than the one using synthetic speech, but such effects were found only among less analytical or more intuition-driven individuals, suggesting dispositional differences in people’s susceptibility to anthropomorphic cues embedded in the interface.     

Age differences in online social networking – A study of user profiles and the social capital divide among teenagers and older users in MySpace

The aim of this research was to investigate age differences and similarities in the use of the social networking website MySpace, to explore potential differences in social capital among older people (users over 60 years of age) compared to teenagers (users between 13 and 19 years of age). We used locally developed web crawlers to collect data from MySpace’s user profile pages, and to quantify any differences that exist in the networks of friends of older people and teenagers. Content analysis was applied to investigate differences in social activities between the two age groups on MySpace, and the way they represent themselves on their profile pages. Our findings show a social capital divide: teenagers have larger networks of friends compared to older users of MySpace. On the other hand, we found that the majority of teenage users’ friends are in their own age range (age ± 2 years), whilst older people’s networks of friends tend to have a more diverse age distribution. In addition, our results show that teenagers tend to make more use of different media (e.g. video, music) within MySpace and use more self-references and negative emotions when describing themselves on their profile compared to older people.     

Vertical versus dynamic menus on the world wide web: Eye tracking study measuring the influence of menu design and task complexity on user performance and subjective preference

Web sites need fast and effective navigation systems. An eye tracking laboratory study with n = 120 participants was conducted to compare the influence of different navigation designs (vertical versus dynamic menus) and task complexity (simple versus complex navigation tasks) on user performance, navigation strategy, and subjective preference. With vertical menus, users needed less eye fixations, were faster and more successful. We conclude that, firstly, vertical menus fit better to perception and cognition than dynamic menus, where the navigation items are hidden and must be accessed by an additional mouse click. Secondly, navigation systems should be extended with different kinds of navigation items adapted to the complexity of the users’ navigation tasks, because users tend to switch their navigation strategy when confronted with complex tasks.     

Exploring the role of espoused values on e-service adoption: A comparative analysis of the US and Nigerian users

Technology adoption in developing and developed countries needs to be studied and contrasted in order to identify similar and unique factors which impact adoptions. Information technology acceptance and the influence of espoused values (EV) have been investigated in developed countries but such studies are rare for developing countries. The present study surveyed 201 Nigerians and 188 Americans using constructs based on accepted theories, with the aim of comparing the influence of national culture on the acceptance of e-services in each country. The combined data indicate that user satisfaction with e-services is affected by perceived usefulness and information/system quality (with R² = 0.64). User satisfaction, in turn, affects users’ behavioral intention to continue to use e-services (R² = 0.50). EVs moderate the effect of perceived usefulness and information/system quality on satisfaction. In general, the moderating effects of EVs are more pronounced for Nigerian respondents than for US respondents, due to national cultural differences.     

Face off: Implications of visual cues on initiating friendship on Facebook

This research investigates how moderating factors and theoretically relevant contextual variables affect impression formation and the willingness to initiate virtual friendship. An experiment examined both main and interaction effects for visual cues, profile owner’s gender, and evaluator’s gender; a 2 (stimulus gender: male and female) × 3 (visual conditions: attractive, unattractive, and no-photo) × 2 (evaluator’s gender: male and female) between subjects model analysis of variance (ANOVA) was employed. A three-way interaction between gender and appearance was revealed. The results indicated that both male and female subjects were more willing to initiate friendships with opposite-sex profile owners with attractive photos. Subjects also displayed comparatively higher willingness to make friends with profile owners who did not include visual cues than with those who revealed an unattractive photo. The hyperpersonal model was supported and extended to address gender attributes.     

A longitudinal experimental study on the interaction effects of persuasion quality, user training, and first-hand use on user perceptions of new information technology

While prior research has investigated the main effects of external factors on user perceptions of a new IT, little work has been into the interaction effect of external factors on user perceptions. In a longitudinal experimental study, we examined the effect of the quality of persuasive argument, user training, and first-hand use on user perceptions of the new technology over time. We found that the effect of argument quality on users’ perceived ease of use was greater when users had no training. However, we did not find the same effect occurred due to perceived usefulness. We also found that first-hand use changed users’ perceived usefulness more over time when users received high quality arguments or when they had no training. While we found that first-hand use changed users’ perceived ease of use more when users received high quality arguments, first-hand use did not change users’ perceived ease of use differently whether they had or had not received prior training.     

Using animations and visual cueing to support learning of scientific concepts and processes

The purpose of the study is to investigate the potential benefits of using animation, visual cueing, and their combination in a multimedia environment designed to support learners’ acquisition and retention of scientific concepts and processes. Undergraduate participants (N = 119) were randomly assigned to one of the four experimental conditions in a 2 × 2 factorial design with visual presentation format (animated vs. static graphics) and visual cueing (visual cues vs. no cues) as factors. Participants provided with animations retained significantly more concepts than their peers provided with static graphics and those afforded visual cues learned equally well but in significantly less time than their counterparts in uncued conditions. Moreover, taking into consideration both learning outcomes and learning time, cued participants displayed more instructional efficiency than their uncued peers. Implications and future directions are discussed.     

A theoretical acceptance model for computer-based communication media: Nine field studies

This research study develops and tests a theoretical acceptance model to explain users’ acceptance of computer-based communication media. The model, which is referred to as TAM_CCM, originated from the Technology Acceptance Model (TAM) and conforms to the context of Computer-based Communication Media (CCM). It explains perceived usefulness and actual system use in terms of system characteristics (information process support and facilitating conditions), social influence (subjective norm and rules on media use), and user characteristics (experience and computer self efficacy). The model was tested using empirical data collected at nine organizations (N = 425), of which four had media rules and five had no similar rules. The TAM_CCM model was strongly supported accounting for 74% of the variance in usefulness perceptions and up to 74% of the variance in behavior intention to use. System characteristics (information process support), social influence (subjective norm and rules on media use), and user experience significantly influenced user acceptance of computer-based communication media. These advanced theory findings on computer-based communication media adoption and the research approach contribute to future research aimed at incorporating the TAM into specific contexts.     

Why do people post and read personal messages in public? The motivation of using personal blogs and its effects on users’ loneliness,belonging, and well-being

The purpose of the current paper is to develop a theoretical model that identifies why people blog personal content and explains the effects of blogging in “real life.” Data from an online survey are analyzed using maximum likelihood procedures in LISREL 8.75 to test the structural model. Among 531 respondents from Cyworld, a popular social network and blogging site in South Korea, a randomly selected group of 251 users was used to develop the model. The other group of 280 users was used to confirm the usefulness of the revised model. Results (N = 251; N = 280) showed that impression management and voyeuristic surveillance are two major psychological factors that motivate individuals to post and read messages on personal blogs. Results also showed evidence for blogging’s real life consequences, measured by users’ perceived social support, loneliness, belonging, and subjective well-being.     

The role of Internet-specific epistemic beliefs in laypersons’ source evaluations and decisions during Web search on a medical issue

This study investigated the predictive value of epistemic beliefs about knowledge and knowing on the Web for source evaluations and post-search decisions when university students (n = 79) searched the Web to make an informed decision about a conflicting and unfamiliar medical issue. Epistemic beliefs were assessed with the Internet-Specific Epistemological Questionnaire (ISEQ) and processing of source information was measured through eye tracking, log files, and verbal protocols. Furthermore, Web users’ post-search decisions and their basis for those decisions were assessed. Results from multiple regression analyses indicated that beliefs in the Web as a reliable resource of accurate knowledge and detailed facts were related to decreased verbal reflection on the credibility and type of sources and decreased attention to the URLs of the search results, as well as a greater certainty in the post-search decision. In addition, doubts about the need to check knowledge claims on the Web against other sources, reason, and prior knowledge were related to a more one-sided representation of the conflicting issue. In conclusion, the findings suggested that Internet-specific certainty, source, and structure beliefs primarily play a role in source evaluation, while Internet-specific beliefs about the justification for knowing primarily play a role in constructing a complete representation of document contents.     

Profiling good Samaritans in online knowledge forums: Effects of affiliative tendency,self-esteem,and public individuation on knowledge sharing

Two studies investigated what motivates knowledge sharing in online knowledge forums. Based on the uses and gratifications model, we hypothesized that individuals would respond to information requests broadcast by unknown others to fulfill their needs for social interaction (affiliative tendency), to maintain a positive self-image (self-esteem), or to proclaim one’s uniqueness (public individuation). Consistent with the hypotheses, a web-based survey with current users of a public knowledge sharing site found that those with stronger affiliative tendency, higher self-esteem, or stronger public individuation were more likely to contribute to the open information repository (Study 1). However, a 2 (social presence: low vs. high) × 2 (recognition rewards: absent vs. present) between-subjects design experiment also showed that these psychological traits significantly enhanced individuals’ intention to share knowledge on a public web site, only when other users’ presence was rendered salient and individual contributions were visibly acknowledged (Study 2).     

Keyword clustering for user interest profiling refinement within paper recommender systems

To refine user interest profiling, this paper focuses on extending scientific subject ontology via keyword clustering and on improving the accuracy and effectiveness of recommendation of the electronic academic publications in online services. A clustering approach is proposed for domain keywords for the purpose of the subject ontology extension. Based on the keyword clusters, the construction of user interest profiles is presented on a rather fine granularity level. In the construction of user interest profiles, we apply two types of interest profiles: explicit profiles and implicit profiles. The explicit profiles are obtained by relating users’ interest-topic relevance factors to users’ interest measurements of these topics computed by a conventional ontology-based method, and the implicit profiles are acquired on the basis of the correlative relationships among the topic nodes in topic network graphs. Three experiments are conducted which reveal that the uses of the subject ontology extension approach as well as the two types of interest profiles satisfyingly contribute to an improvement in the accuracy of recommendation.     

Network intrusion detection: Evaluating cluster, discriminant, and logit analysis

This paper evaluates the statistical methodologies of cluster analysis, discriminant analysis, and Logit analysis used in the examination of intrusion detection data. The research is based on a sample of 1200 random observations for 42 variables of the KDD-99 database, that contains ‘normal’ and ‘bad’ connections. The results indicate that Logit analysis is more effective than cluster or discriminant analysis in intrusion detection. Specifically, according to the Kappa statistic that makes full use of all the information contained in a confusion matrix, Logit analysis (K = 0.629) has been ranked first, with second discriminant analysis (K = 0.583), and third cluster analysis (K = 0.460).     

Making the ordinary visible in microblogs

Microblogging is a “Mobile Web 2.0” service category that enables brief blog-like postings from mobile terminals and PCs to the World Wide Web. To shed light on microblogging as a communication genre, we report on multiple analyses of data from the first 10 months of a service called Jaiku. The main finding is that microblogging centers on selective, I-centered disclosure of current activities and experiences, making daily experiences visible for others. The high frequency of brief and mundane status updates, like “working,” may be a second-order effect resulting from posting becoming a routine executed to keep the audience interested. The results highlight the importance of reciprocal activity and feedback in users’ motivation to invest in this activity.     

Understanding moderating effects of collectivist cultural orientation on the knowledge sharing attitude by email

This paper investigates the moderating effects of collectivist cultural orientation introduced in the information systems and knowledge management (KM) literature to fully understand the important factors and relationships in knowledge sharing in the online learning environment. Social norms and collectivist cultural orientation are hypothesized as direct and moderating factors to the system users’ (or learners’) attitude toward sharing knowledge by email. An empirical test of large student samples (n = 566) with multiple cultural backgrounds in the most diverse university was implemented by PLS. The test confirmed that collectivist cultural orientation moderates the effects of social norms on the attitude toward sharing knowledge by email. Furthermore, the test results show that group norms are stronger than the instructor or classmate norms. Theoretical and practical implications of these findings for online learning and KM are discussed in the paper.     

Students' profiles of ICT use: Identification,determinants, and relations to achievement in a computer and information literacy test

Current debates on students' use of information and communication technology (ICT) have brought to attention profiles and purposes of ICT use in either school-related or recreational contexts. Examining these two contexts at the same time, the present study seeks to identify student profiles of ICT use on the basis of the Norwegian International Computer and Information Literacy Study (ICILS) 2013 data (N = 2426). In order to explore profiles of ICT use in schools and at home for different purposes such as recreation, study purposes, exchanging information, and social communication, we take a person-centered approach and apply latent profile analysis. These analyses revealed two independent user profiles and showed that background characteristics (i.e., gender, immigration status) and motivational constructs (i.e., self-efficacy, interest, and enjoyment in ICT) play a significant role in determining profile membership. Significant differences between the user profiles in students' computer and information literacy test performance did not exist. Given that the coverage of ICT at home and in schools has increased substantially over the last decades, the identification of user profiles informs teachers and parents about whether or not students exploit these opportunities to the same extent. Implications for future research and practice are discussed.