Unveiling the dark side of social networking sites: Personal and work-related consequences of social networking site addiction

Although previous research has explored the effects of social networking site (SNS) use in organizations, researchers have focused little on its negative consequences. This article attempts to fill this void by examining, through the lens of social cognitive theory, the extent SNS addiction impacts personal and work environments. The results, based on 276 questionnaires completed by employees in a large information technology corporation, show that addiction to SNSs has negative consequences on the personal and work environments. SNS addiction reduces positive emotions that augment performance and enhance health. SNS addiction fosters task distraction, which inhibits performance. Theoretical and practical implications are discussed.     

Mirror or Megaphone?: How relationships between narcissism and social networking site use differ on Facebook and Twitter

As research on the connection between narcissism and social networking site (SNS) use grows, definitions of SNS and measurements of their use continue to vary, leading to conflicting results. To improve understanding of the relationship between narcissism and SNS use, as well as the implications of differences in definition and measurement, we examine two ways of measuring Facebook and Twitter use by testing the hypothesis that SNS use is positively associated with narcissism. We also explore the relation between these types of SNS use and different components of narcissism within college students and general adult samples. Our findings suggest that for college students, posting on Twitter is associated with the Superiority component of narcissistic personality while Facebook posting is associated with the Exhibitionism component. Conversely, adults high in Superiority post on Facebook more rather than Twitter. For adults, Facebook and Twitter are both used more by those focused on their own appearances but not as a means of showing off, as is the case with college students. Given these differences, it is essential for future studies of SNS use and personality traits to distinguish between different types of SNS, different populations, and different types of use.     

The Janus face of Facebook: Positive and negative sides of social networking site use

There is an increasing awareness that social networking site (SNS) use includes a socio-psychologically positive and a negative side. However, research remains largely silent on which side dominates in driving SNS use. To address this gap and to better understand the nature of SNSs we examine the positive and negative drivers of SNS use in parallel. We draw on the uses and gratifications theory and place social enhancement and interpersonal connectivity as the socio-psychologically positive gratifications and exhibitionism and voyeurism as the adverse gratifications predicting SNS use. We further link these gratifications to two key psychological needs, namely self-presentation and the need to belong. We conceptualize our dependent variable, SNS use, as a multi-dimensional second-order construct that consists of content production, content consumption, amount of usage, and comprehensiveness of one's profile information. We use longitudinal data from Facebook users to test our research model. The results show that exhibitionism, voyeurism and interpersonal connectivity predict SNS use. Furthermore, the number of friends in the SNS decreases the effect of exhibitionism and increases the effect of social enhancement. Altogether, the role of exhibitionism and voyeurism in predicting SNS use underscores the need for increased awareness of the socio-psychologically dark side of SNSs.     

Cyberbullying on social networking sites: A literature review and future research directions

Cyberbullying on social networking sites is an emerging societal issue that has drawn significant scholarly attention. The purpose of this study is to consolidate the existing knowledge through a literature review and analysis. We first discuss the nature, research patterns, and theoretical foundations. We then develop an integrative framework based on social cognitive theory to synthesize what is known and identify what remains to be learned, with a focus on the triadic reciprocal relationships between perpetrators, victims, and bystanders. We discuss the key findings and highlight opportunities for future research. We conclude this paper by noting research contributions and limitations.     

Glancing up or down: Mood management and selective social comparisons on social networking sites

Social networking sites (SNS) provide opportunities for mood management through selective exposure. This study tested the prediction that negative mood fosters self-enhancing social comparisons to SNS profiles. Participants were induced into positive or negative moods and then browsed manipulated profiles on an experimental SNS. Profiles varied in a 2 × 2 within-subjects design along two dimensions, ratings of career success and attractiveness, allowing for upward comparisons (high ratings) and downward comparisons (low ratings). Selective exposure was measured in seconds spent viewing profiles. Negative mood led to less exposure to upward comparisons and more to downward comparisons than positive mood. The comparison dimension did not influence selective exposure. Thus, in a negative mood, SNS users prefer self-enhancing social comparisons to manage their mood.     

The dark side of social networking sites:Understanding phishing risks

LinkedIn, with over 1.5 million Groups, has become a popular place for business employees to create private groups to exchange information and communicate. Recent research on social networking sites (SNSs) has widely explored the phenomenon and its positive effects on firms. However, social networking's negative effects on information security were not adequately addressed. Supported by the credibility, persuasion and motivation theories, we conducted 1) a field experiment, demonstrating how sensitive organizational data can be exploited, followed by 2) a qualitative study of employees engaged in SNSs activities; and 3) interviews with Chief Information Security Officers (CISOs). Our research has resulted in four main findings: 1) employees are easily deceived and susceptible to victimization on SNSs where contextual elements provide psychological triggers to attackers; 2) organizations lack mechanisms to control SNS online security threats, 3) companies need to strengthen their information security policies related to SNSs, where stronger employee identification and authentication is needed, and 4) SNSs have become important security holes where, with the use of social engineering techniques, malicious attacks are easily facilitated.     

Factors mediating disclosure in social network sites

In this paper, we explore how privacy settings and privacy policy consumption (reading the privacy policy) affect the relationship between privacy attitudes and disclosure behaviors. We present results from a survey completed by 122 users of Facebook regarding their information disclosure practices and their attitudes about privacy. Based on our data, we develop and evaluate a model for understanding factors that affect how privacy attitudes influence disclosure and discuss implications for social network sites. Our analysis shows that the relationship between privacy attitudes and certain types of disclosures (those furthering contact) are controlled by privacy policy consumption and privacy behaviors. This provides evidence that social network sites could help mitigate concerns about disclosure by providing transparent privacy policies and privacy controls.     

On social Web sites

Today hundreds of millions of Internet users are using thousands of social Web sites to stay connected with their friends, discover new “friends,” and to share user-created contents, such as photos, videos, social bookmarks, and blogs. There are so many social Web sites, and their features are evolving rapidly. There is controversy about the benefits of these sites, and there are social issues these sites have given rise to. There are lots of press articles, Wikipedia articles, and blogs—in varying degrees of authoritativeness, clarity and accuracy—about some of the social Web sites, uses of the sites, and some social problems, and business challenges faced by the sites. In this paper, we attempt to organize the status, uses, and issues of social Web sites into a comprehensive framework for discussing, understanding, using, building, and forecasting the future of social Web sites.     

The role of self-construal in consumers’ electronic word of mouth (eWOM) in social networking sites: A social cognitive approach

The current study reconceptualized self-construal as a social cognitive indicator of self-observation that individuals employ for developing and maintaining social relationship with others. From the social cognitive perspective, this study investigated how consumers’ self-construal can affect consumers’ electronic word of mouth (eWOM) behavior through two cognitive factors (online community engagement self-efficacy and social outcome expectations) in the context of a social networking site. This study conducted an online experiment that directed 160 participants to visit a newly created online community. The results demonstrated that consumers’ relational view became salient when the consumers’ self-construal was primed to be interdependent rather than independent. Further, the results showed that such interdependent self-construal positively influenced consumers’ eWOM behavioral intentions through their community engagement self-efficacy and their social outcome expectations.     

Facebook or Renren? A comparative study of social networking site use and social capital among Chinese international students in the United States

Social networking sites (SNSs) are important tools for college students to maintain and develop social capital. Yet, few studies on the social implications of using SNSs have focused on international students and their use of different social media platforms for social capital. This study aims to fill this gap by examining the implications of using host country and home country SNSs for social capital among Chinese international students in the United States. A survey of Chinese international students at a large public university (N = 210) reveals that both Facebook and Renren use are positively associated with bridging social capital but not with bonding social capital. Facebook use has a stronger relationship with bridging social capital than does Renren use. Yet, only Renren use has a significant and positive relationship with maintaining home country social capital. These results have practical implications for international students to develop different types of social capital through different social media platforms.     

Emotional disclosure on social networking sites: The role of network structure and psychological needs

We conducted three studies to understand how online emotional disclosure is influenced by social network structure on Facebook. Results showed that emotional disclosure was associated with both the density and size of users’ personal networks. Facebook users with denser networks disclosed more positive and negative emotions, and the relation between network density and emotional disclosure was mediated by stronger need for emotional expression. Facebook users with larger networks on Facebook disclosed more positive emotions, and the relation between network size and emotional disclosure was mediated by a stronger need for impression management. Our study extends past research by revealing the psychological mechanisms through which personal social network structure influences emotional disclosure. It suggests that social network size and density are associated with different psychological needs, which in turn lead to different patterns of emotional disclosure.     

Cyberbullying in social networking sites: An adolescent victim’s perspective

Online social networking sites (SNS) are a ubiquitous platform for communication. However, SNS can provide opportunities for abuse and harassment, typically referred to as cyberbullying. The current study examined adolescent victims’ understanding of cyberbullying, the specific types of cyberbullying events experienced in SNS and the impact of these events. Twenty-five adolescents (15–24 years old) who responded to an invitation for participants with previous negative experiences in SNS took part in individual semi-structured interviews. Results showed that the basic criteria for the definition of cyberbullying published in previous research were either not referenced by participants, or they were more complex than initially anticipated. The most referenced criterion was the extent to which the experience had an impact on the victim, which is not a current definitional criterion. It was also found that 68% of victims reported experiencing a combined emotional, social and behavioural impact for each cyberbullying experience, and 12% reported no impact at all. These findings will contribute to the measurement of cyberbullying from the perspective of victims, and will also aid the development of intervention strategies based on the most common impact areas.     

Determinants of users’ continuance of social networking sites: A self-regulation perspective

Social networking sites (SNS) have transformed how individuals interact, build and maintain social relationships. We proposed a research model on the determinants of user continuance using Bagozzi's framework of self-regulation as the theoretical foundation. Following the process of appraisal → emotional reactions → coping responses, we developed the model by leveraging findings from social presence and IS continuance research. Based on survey data from Facebook users, we found that appraisal factors (pleasure, awareness, connectedness, and system quality) were strong determinants of emotional reaction (user satisfaction and sense of belonging). User satisfaction and sense of belonging together positively influenced continuance intention.     

Determinants of negative word-of-mouth communication using social networking sites

At present, as customers often turn to social media platforms to share their service experience, this study aims to examine the determinants of their negative word-of-mouth communication using social networking sites following a service failure. Although many studies have examined the electronic word-of-mouth communication, studies on negative word-of-mouth communication using social media platforms remain sparse. Building on the cognitive dissonance theory and social support theory, this study proposes and empirically examines the role of contextual, individual and social networking factors in determining the customers’ intentions to engage in negative word-of-mouth communication using social networking sites. Self-reported retrospective survey was used to obtain responses from 206 online shoppers. The results of the structural equation modelling showed that feeling of injustice, firm attribution, firm image, face concern, reappraisal, use intensity and tie strength are key antecedents of negative word-of-mouth communication. The findings provide valuable insights for managers in developing effective Webcare interventions for negative word-of-mouth communication on social networking sites.     

Understanding social networking sites adoption in China: A comparison of pre-adoption and post-adoption

Prior experience is an important determinant factor of individual behavior. This paper developed a theoretical model to predict the adoption intention of pre-adopters and post-adopters on social networking sites based on the theory of planned behavior. Using data from online surveys of netizens in China, the proposed model was tested in the context of pre-adoption and post-adoption by using the Partial Least Squares (PLS) technique. Then, multi-groups analysis was explored to compare the difference between the two groups. The results show that attitude, subjective norm and perceived behavior control have significant effect on the adoption intention of pre-adopters and post-adopters, and there is no significant difference between the two groups. In addition, information, meeting new people, and conformity motivations have the same significant effect on both groups. However, entertainment motivation has a significant effect on pre-adopters but connecting with old friends has none; in contrast, connecting with old friends has significant effect on post-adopters while entertainment motivation has no significant effect.     

Why men and women continue to use social networking sites: The role of gender differences

Organizations increasingly use social media and especially social networking sites (SNS) to support their marketing agenda, enhance collaboration, and develop new capabilities. However, the success of SNS initiatives is largely dependent on sustainable user participation. In this study, we argue that the continuance intentions of users may be gender-sensitive. To theorize and investigate gender differences in the determinants of continuance intentions, this study draws on the expectation-confirmation model, the uses and gratification theory, as well as the self-construal theory and its extensions. Our survey of 488 users shows that while both men and women are motivated by the ability to self-enhance, there are some gender differences. Specifically, while women are mainly driven by relational uses, such as maintaining close ties and getting access to social information on close and distant networks, men base their continuance intentions on their ability to gain information of a general nature. Our research makes several contributions to the discourse in strategic information systems literature concerning the use of social media by individuals and organizations. Theoretically, it expands the understanding of the phenomenon of continuance intentions and specifically the role of the gender differences in its determinants. On a practical level, it delivers insights for SNS providers and marketers into how satisfaction and continuance intentions of male and female SNS users can be differentially promoted. Furthermore, as organizations increasingly rely on corporate social networks to foster collaboration and innovation, our insights deliver initial recommendations on how organizational social media initiatives can be supported with regard to gender-based differences.     

College student cyberbullying on social networking sites: Conceptualization,prevalence, and perceived bystander responsibility

The majority of research on cyberbullying has been conducted with middle school and high school students and has not focused on specific technology platforms. The current study investigated college student experiences with cyberbullying on Social Networking Sites (SNS). College students (N = 196) from a northwestern university shared their conceptualizations of what cyberbullying looked like on SNS. Some college students (19%) reported that they had been bullied on SNS and 46% indicating that they had witnessed cyberbullying on SNS. The majority (61%) of college students who witnessed cyberbullying on SNS did nothing to intervene. College students were also asked about their perceived responsibility when they witnessed cyberbullying on SNS. Two diverging themes emerged that indicated some college students believed their responsibility to intervene was circumstantial, while others believed there is a constant clear level of responsibility for college student cyberbullying bystanders on SNS.     

Barriers to the adoption of social networking sites in Saudi Arabia's higher education

ABSTRACT

Social networking sites are increasingly being repurposed as academic tools in higher education institutions. In this context, social networking sites are used to support a number of key academic functions, including the sharing of ideas between students and academic staff, the forming of dedicated study groups, the exchange of links and other academic objects and self-publication. While these tools are readily being adopted in mainstream Western contexts, little is currently known regarding whether – and how – social networking sites are used in other geo-cultural regions. This study sought to redress this research gap by investigating what might constitute barriers to the adoption of social networking in higher education in Saudi Arabia from the students’ perspective. The study was based on the analysis of results derived from focus group discussions with university students at four Saudi Arabian universities. The research found that Saudi Arabian students are aware of, and welcome, social networking sites and are starting to use them for academic purposes in the same way that university students do in more mainstream contexts. However, the study did identify a range of barriers to uptake as highlighted by focus group participants.     

Self-reflection on privacy research in social networking sites

The increasing popularity of social networking sites has been a source of many privacy concerns. To mitigate these concerns and empower users, different forms of educational and technological solutions have been developed. Developing and evaluating such solutions, however, cannot be considered a neutral process. Instead, it is socially bound and interwoven with norms and values of the researchers. In this contribution, we aim to make the research process and development of privacy solutions more transparent by highlighting questions that should be considered. (1) Which actors are involved in formulating the privacy problem? (2) Is privacy perceived as a human right or as a property right on one’s data? (3) Is informing users of privacy dangers always a good thing? (4) Do we want to influence users’ attitudes and behaviours? (5) Who is the target audience? We argue that these questions can help researchers to better comprehend their own perspective on privacy, that of others, and the influence of the solutions they are developing. In the discussion, we propose a procedure called ‘tool clinics’ for further practical implementations.     

Use of social networking sites for product communication: A comparative study of Hispanics and non-Hispanic whites

This study extends the uses and gratification theory and examines SNS use in a specific context, namely product communication, among Hispanic and non-Hispanic whites, two important consumer segments in the U.S. market. It tests the relationships between motivations, attitudes, and usage outcomes that are unique to SNSs in an integrative model. Structural equation modeling analysis of the results obtained from an Internet-based survey (N = 595) demonstrates that the information motivation predicts favorable attitudes and various usage outcomes in both groups. However, the motivation to socialize positively predicts attitudes and usage outcomes among Hispanics only, while the entertainment motivation emerges as a determining factor for whites only. Results from this study provide theoretical and managerial implications for the development of effective marketing communication in the area of social networking sites.