浅论企业经营创新与企业文化的关系

在现代条件下,创新成为企业越来越重要的经营行为,经营创新文化的建设,将成为企业文化建设越来越重要的板块.企业经营创新与企业文 化在目的.手段、个性强调等方面的一致性,使企业创新纳入企业文化建设不仅必要而且可能,创新文化的建设将使企业文化的内容更加丰富并更加具有生命力.     

战略联盟的文化差异与文化融合探析

企业建立战略联盟是实现企业快速成长的重要模式之一，但战略联盟会遇到来自不同国家、地区的文化差异和文化冲突。文章分析了企业文化差异，并提出文化差异度与战略联盟稳定性的关系，进一步探索文化融合的模式和措施。     

民营企业文化建设存在问题及对策

要使民营企业持续健康发展，必须加强自身的企业文化建设，这是因为，企业文化是企业的最高信念、是企业的经营哲学、是企业的规章制度、是企业的内在灵魂、是企业生存与发展的生命基础。所以，加强企业文化建设是民营企业的必然选择。     

如何加强工业企业的经营管理

本文从工业企业经营管理的内涵展开论述，对工业企业经营管理中需要注意的问题进行了介绍，较详细的阐述了经营战略管理、企业文化建设、培育核心竞争力的管理问题，企业只有全面提高综合竞争力才能可持续发展。     

企业管理创新中的企业文化分析

企业文化是企业主流的价值观,是企业发展中的要素之一,对企业管理创新具有重要的作用。然而现阶段大部分企业在生产经营中忽视了企业文化的作用,阻碍了企业管理创新。本文首先分析企业管理与企业文化的本质,然后分析了企业文化对企业管理创新的影响,并提出任何做好企业管理创新的建议,供有关人员参考。     

当代企业的名牌战略与文化力

当代企业的名牌战略与文化力北京大学侯剑名牌战略与文化力是现代企业发展的关键。当前，我国企业界，理论界日益重视对名牌战略与企业文化的研究。这是当代经济与文化“一体”化发展的客观要求。名牌战略是一种经营战略，是一种围绕着生产优质产品，扩大产品知名度，树立...     

企业文化理念落地必须常抓不懈

众所周知，企业文化建设这些年来在中国的企业中得到了很大发展，已经成为了现代企业的一个不可或缺的组成部分。无论是企业自身的生存和发展，还是对于企业家和企业职工来说，都产生着非常重要的作用和影响。企业文化建设是企业进行现代化经营、管理、决策的有力手段，企业文化作为企业所特有的文化观念和理论，是现代企业活动经验的积累和概括，体现了企业家和员工在企业活动中所取得的精神成果。企业家运用企业文化进行企业经营、管理、决策的程度，已经成为企业经营、管理、决策水平高低的一个重要衡量指标。     

加强宣传 深化企业文化建设

随着社会的发展进步，企业的发展越来越离不开企业文化，企业文化是一个企业在长期生产经营中形成、积累，经过筛选提炼形成并倡导的一套优良作风、行为方式及价值观念，是企业的一项无形资产。宣传工作在企业文化建设中起着凝聚力与向心力的黏合剂的作用、文化力与建设力的助力场作用、感染力与号召力的推进器作用。     

企业安全文化基础建设探微

根据企业安全文化基础建设淡薄环节,探究创造途径、建设高素质的职工队伍,为企业生产经营规范化、科学化提供可靠的保障:有利于企业促进机制创新和科技创新.     

企业组织结构对管理创新的影响及优化

管理创新贯穿于企业发展的全过程，而企业组织结构是管理创新的重要组成部分。现代企业经营的地理范围、产品范围扩大，跨地区跨国界经营模式的形成，都促使企业不断进行经营战略和企业组织结构的调整与变革，本文以海尔为例，谈到企业组织结构不断调整才能适应企业发展员工发展的道理。     

Approaching the technological innovation frontier: evidence from Chinese SOEs

This paper studies how large State-owned enterprises (SOEs) in China are approaching the technological innovation frontier and contributes to the literature on technological catching up and leapfrogging by identifying three models or strategies of approaching the innovation frontier. In addition to the well-recognised technology transfer based strategy, pursuing emerging technologies and reinventing mature technology could also be effective, with reinventing mature technology as the most important strategy. The paper also finds that strong internal R&D capability, rather than manufacturing capability as suggested by the extant literature, is the basis of all three models. This also implies that making big organisational transformations such as changing a technology transfer centred R&D function to a proprietary technology development centred R&D function, changing a manufacturing centred culture to an innovation centred culture, and reshaping the innovation network, is an important precondition to approach the innovation frontier.     

企业成长期的品牌形象设计个案研究

通过对成长期的企业形象VI个案设计,探讨本土企业面对激烈的全球化竞争, 必须找到最佳的导入时机,整合优势资源,创立自主形象品牌和中国的CI文化典范探讨能及的可能性.     

青岛老字号企业品牌网络视觉营销研究

目的对青岛老字号品牌网络视觉营销现状进行分析,找出其存在的问题,并提出改良的具体途径。方法通过共性现象和个例特征分析相结合的方法,调研和分析青岛老字号品牌网络视觉营销状况。结论青岛老字号企业在网络视觉营销方面的表现参差不齐,存在诸多问题,亟需通过建立品牌整合推广平台、拓展品牌文化媒介、精准化广告投放、升级和完善企业网站建设等措施加以改良。     

基于企业文化的绩效管理研究

着意于建立以企业文化为基础的绩效管理系统,在论证了文化与绩效的内在逻辑关系之后,将基于文化的绩效管理系统纳入企业的战略框架之下,使新型的绩效管理系统更具效率和整体性、可持续性,变传统的被动式管理模式为员工的自主管理模式.该系统有效地降低了理成本,提高了管理效益.     

面向复杂制造业企业的供应链管理实施策略

以一个实际案例为背景讨论面向复杂制造业企业的供应链管理实施策略,其中详细探讨了如何根据企业的产品特点确立供应链管理的基本指导思想,如何对外购物料进行分类管理,如何对供应市场进行分析并在此基础上进行基本策略定位,以及一些具体的实施策略。     

虚拟企业与合作竞争

对市场需求的快速响应成为当今时代竞争的焦点,虚拟企业应运而生。本文首先概括了虚拟企业的特点,指出其本质是通过合作竞争迅速实现市场机遇,并从时间、成本与柔性等方面对其形成机进进行了分析,最后阐明了虚拟企业对我国企业的借鉴意义。     

Cross-sector humanitarian–business partnerships in managing humanitarian logistics: an empirical verification

Cross-Sector humanitarian–business partnerships in managing humanitarian logistics comprise a key discussion topic in literature, yet empirical validations of these partnerships are lacking to date. This paper aims to develop a typological framework for humanitarian–business partnerships in managing humanitarian logistics and to empirically verify this typology with a data-set using content analysis. The results show that the amounts of partnerships developed between the business sector and the humanitarian sector in managing humanitarian logistics is still limited and these partnerships are not widely publicised. The research furthermore shows that financial contributions comprise the most common type of resource delivered by the business sector when it comes to partnerships with the humanitarian sector focused on managing humanitarian logistics. It is also interesting to note that the majority of partnerships in our sample are dyadic in nature, managed by a single humanitarian organisation and a single business corporation. Furthermore, we find that most of the partnerships target support for natural disaster emergency relief operations and mainly focus on disaster response.     

Taxonomy of information technology strategy and its impact on the performance of third-party logistics (3PL) in China

This paper develops a taxonomy of information technology strategies used by third-party logistics (3PL) firms in China based on a cluster analysis of survey data from 105 of these 3PL firms. The information technology strategies have been classified into three major groups: supportive, technological, and aligned. The paper also investigates the effect of information technology strategies on information technology advantage, competitive advantage, and financial performance. The results of the study indicate that efforts to improve information technology systems can only be effective if the information technology improvements are properly aligned with a company's overall strategy. It is found that companies that attempt to improve their information technology systems without the proper alignment of information technology with the company's overall strategy can achieve information technology advantages relative to their competitors, but not competitive advantages or improved financial performance. This study is the first attempt to develop an information technology strategy taxonomy for 3PL companies in China. It provides valuable guidance and insights for managers in the development of information technology strategies in 3PL companies.     

Influences of Technical Innovation Mode on Innovation Strategy of Energy Enterprises

Technical innovation is the core for enterprise competence and sustaining. Technical innovation strategy is the policy which the enterprise carries out for technology innovation in a long term. The paper took the practice of the technology innovation strategy in PetroChina Chang- qing Oilfield Company as a case study, and illustrated the significance, function and features of the self-developed technology innovation, cooperation development technology innovation and introduction-innovation based on the strategy structure of the energy enterprises. The suggestions for technology innovation strategy structure for large energy enterprise were proposed in the paper.     

技术合作与非合作选择的博弈分析

应用博弈理论建立了我国企业与跨国公司技术合作与非合作的选择模型；在此模型的基础上，分析了技术伙伴的选择标准以及技术合作中收益的分配比例，并对企业应该采取的对策提出了建议。