当代我国体育标语口号演化的价值审视

对体育标语口号演化现象的讨论,我们关注的重点在于各个时代体育标语口号对我国体育事业良性发展的影响及其经济活动趋同化的影响和规律。透过对各个时代不同的体育标语口号演变现象的观察,还可以审视社会变迁中的观念和价值形态的变化。     

同一个世界 同一个印刷业

最近,我浏览drupa2008的网站,其市场宣传口号“同一个世界,同一个drupa”深深地吸引了我,这个口号在印刷业也引起了共鸣。     

广告语 功莫大焉

广告语是口号标语之一种。“口号”，指供口头传谓的简短句子，其特点是有特定的内涵和目标指向，有时效性，简洁明了，易于口头传诵。大部分书写后张贴出来的标语，实际上也就是口号。利用口号、标语作为宣传手段的现象极为常见，古今中外概莫能外。普京能够当选俄罗斯总统，那句“让人民过上好日子”的口号功不可没，小泉高呼“改革无禁区”，终至爬上了首相宝座。时下在中国，从南到北，从东到西，口号、标语可谓铺天盖地。     

陕西省个性化体育标语发展对策研究

为了促进体育标语文化建设和发扬民族特色文化，本文通过文献资料法、分析法、调查法，研究了陕西省个性化体育标语的现状．并对其进行了细致的分析；阐述了陕西省个性化体育标语存在的问题；论述了体育标语的发展对策。     

关注奥运食品安全,备战2008

举世瞩目的北京2008年第29届奥运会即将到来,这届奥运盛会的口号是"同一个世界 同一个梦想:(One world One dream),在"绿色奥运、科技奥运、人文奥运"三大理念的指引下,北京市的相关部门将共同努力,来见证这一伟大的历史时刻.其中,食品安全是极其重要的一项工作内容,各方面也为此做出了辛劳的努力,这主要是通过政府部门和餐饮企业的共同协作,以及大家的共同支持和配合,从而借助2008年奥运会的契机,把北京市的食品安全工作提高到一个新的水平.     

特种印刷让世界更具视觉享受

正企业愿景:成为全球智能特种印刷机行业的领跑者。使命:致力于缔造人类商品世界的视觉享受。价值观:敬畏客户、关爱家人、100%责任、激情、分享、创新。目标:客户遍布世界,产品惠及五大洲。把申发的企业核心文化前置于全文开篇,是希望读者能首先感受到,这不是标语口号,而是申发人的笃实践行。不忘初心,继承中华民族文化传统的发明创造;牢记使命,让印刷技术更多更好地     

会稽山的体育情结

由国际篮球联合会、中国篮球协会主办的第三届 FIBA 世界女篮联赛正在如火如荼地进行之中。在比赛现场,“黄酒之源——会稽山”大幅宣传标语显得格外显眼,通过中央电视台体育频道的直播传遍了全国各地。作为此次赛事的赞助商,会稽山绍兴酒有限公司斥巨资打造体育营销平台,以期借体育之力,让会稽山品牌红遍全国,走向世界。近期,“会稽山”与体育事件频频“触电”。     

有温度的互联网才能“+”

<正>《商界》2015年第23期上世纪60年代末,美国嬉皮士运动中有句著名的口号:"不要告诉我世界是怎样的,告诉我如何改造世界。"徐小平说,如果你问我传统企业如何做互联网加法,我的答案是:不要"+互联网",而要被"互联网+"。历史将会证明,2015年不仅作为"互联网+"时代落地开花的初始之年,更可能是人们津津乐道的互联网精神消散仙去的一年。全球化的世界需要     

论持续发展阳光体育运动的必要性及相关问题研究

通过对"阳光体育运动"口号提出的背景、目标的阐述,以及与学校体育教育的关系进行探讨,就如何更好的促进落实"阳光体育运动"的可持续发展、切实提高学生体质健康水平、培养更多德、志、体全面发展的人才进行分析。     

Slogan在运动服装设计中的应用——以Nike为例

每个品牌中,Slogan往往代表着其灵魂与方向,在不同的时代背景下,各异的标语也拥有不同的涵义并体现着品牌的形象。Slogan的在服装设计中的运用赋予了其浓烈的情感和自由的想象,NIKE极具创意和醒目的口号被评论界誉为"耐克创造的一种语言"。因此本文选择了NIKE作为研究对象,从运用Slogan的视角来解读NIKE的运动服装设计。     

伊利&蒙牛“迟早会走到一起”吗?

正如本刊前期所介绍的《统一斗法康师傅》那样,应了“同行是冤家”这句话。这些从原产地到产品线、从名称到品质、从销售渠道到营销方式都非常相似的兄弟品牌,对消费者来说也许是无差异的;但对企业而言,却十分在乎消费行为的一切细微变化。因此,这些表面上看起来难分伯仲的兄弟品牌,其实是白刃见血的商战中最直接的竞争对手。     

转基因棉纤维在非织造及纺织中的应用

论述了各种转基因棉纤维的性状特征以及在非织造及纺织上的应用。提出了转基因棉纤维的发展前景和方向。说明了随着世界环境保护与生态意识的增强,20世纪的“石油时代”将转变为“碳氢时代”,“生态”、“绿色”、“环保”已是世界各国对纺织品的普遍要求。     

“具有浪漫和未来主义色彩”首饰设计师倪献鸥掠影

去年底,当代欧洲最具代表性、原创性的艺术珠宝展之——荷兰第十届国际珠宝艺术展,汇集了来自世界各国的专业首饰艺术家的作品,观众对其中展出的唯一中国首饰设计师倪献鸥几年创作的近50件作品,格外青睐,评价较高。意大利时尚杂志《VOGUEG101ELL》称其＂具有浪漫和未来主义色彩＂,还被誉为＂当代亚洲首饰设计师先锋＂。     

Perceptual attributes of poultry and other meat products: a repertory grid application

Increased demand for processed poultry products through the growth of home meal replacements and ready to eat products, present an opportunity for the development of new value-added poultry products. Repertory grid interviews were conducted to generate insight into consumer driven product development of these products. Procrustes analysis revealed that healthiness, nutrition, convenience, and processing attributes were most important parameters for discriminating amongst 24 meat and meat alternatives. "White meat", "healthier", "leaner", "good source of protein", "easy to cook" and "convenient", were found to positively influence consumer preferences for unprocessed chicken products, eggs and salmon while price did not appear to be important for differentiating the products. Traditional processed fish and poultry products, such as chicken nuggets, represented undesirable composition, processing and quality concerns. Identification of consumer attributes for discriminating poultry products among other meat alternatives can guide the development of competitive value-added poultry products.     

千锤百炼铸造国窖大曲水火交融酿制国窖1573

大曲是酿制大曲酒的糖化剂,发酵剂和生香剂,“曲乃酒之骨”,“要酿好酒、必有好曲”,酒中之贵“国窖1573”是利用活文物“四个年老窖”精心酿制而成,蕴成了丰富的文化内涵,泸州老窑集团公司充分利用宝藏资源,建立了国内规模最在的制曲生态园,将老窖中长期驯化的有益微生物种源引入新园区,并创造了适宜微生物生长的生态环境,千锤百炼铸造国窖大曲,年产成品曲达4万吨,为“国窖1573”香飘人间打下坚实基础。     

Whose standard is it,anyway? How the tobacco industry determines the International Organization for Standardization (ISO) standards for tobacco and tobacco products

OBJECTIVE: To describe the extent of the tobacco industry involvement in establishing international standards for tobacco and tobacco products and the industry influence on the International Organization for Standardization (ISO). METHODS: Analysis of tobacco industry documents made public as part of the settlement of the Minnesota Tobacco Trial and the Master Settlement Agreement. Search words included "ISO", "CORESTA", "Barclay", "compensation and machine smoking", "tar and nicotine deliveries", and the name of key players, in different combinations. RESULTS: It is clear that the tobacco industry, through the Cooperation Centre for Scientific Research Relative to Tobacco (CORESTA), play a major role in determining the scientific evidence and suggesting the standards that are eventually adopted as international standards for tobacco and tobacco products in several areas, including the measurement of cigarette tar and nicotine yield. CONCLUSIONS: ISO's tobacco and tobacco products standards are not adequate to guide tobacco products regulatory policies, and no health claims can be made based on ISO's tobacco products standards. There is an urgent need for tobacco control advocates and groups worldwide to be more involved with the work of the ISO, both directly and through their national standardisation organisations.     

Food fermentations: microorganisms with technological beneficial use

Microbial food cultures have directly or indirectly come under various regulatory frameworks in the course of the last decades. Several of those regulatory frameworks put emphasis on "the history of use", "traditional food", or "general recognition of safety". Authoritative lists of microorganisms with a documented use in food have therefore come into high demand. One such list was published in 2002 as a result of a joint project between the International Dairy Federation (IDF) and the European Food and Feed Cultures Association (EFFCA). The "2002 IDF inventory" has become a de facto reference for food cultures in practical use. However, as the focus mainly was on commercially available dairy cultures, there was an unmet need for a list with a wider scope. We present an updated inventory of microorganisms used in food fermentations covering a wide range of food matrices (dairy, meat, fish, vegetables, legumes, cereals, beverages, and vinegar). We have also reviewed and updated the taxonomy of the microorganisms used in food fermentations in order to bring the taxonomy in agreement with the current standing in nomenclature.     

Penetration of malonic dialdehyde on filtration of tobacco smoke

It has been found that malonic dialdehyde penetrates through the filters of cigarettes. The filter cigarettes, such as "Club", "F6", "Cabinet", "Semper" and "Kenton" as well as non-filter cigarettes, namely "Salem", "Real" and "Karo" generate malonic dialdehyde during smoking, in amounts ranging from 15.6 to 44.3 mg/kg, i.e. from 20.4 to 44.3 mg/kg for cigarettes with filters and from 15.6 to 27.1 mg/kg for non-filter cigarettes.     

Linux系统对SMP并行处理的支持

要实现对称多处理机系统（SMP0的并行处理应用,可通过共享全部数据结构和共享局部数据结构2种模式对之编程,利用线程和共享内存技术可实现Linux系统对SMP并行处理的支持。     

Exhalation of malondialdehyde from the smoke of high grade cigarettes and effectiveness of filtering it

It has been found that malondialdehyde penetrates during smoking through filters and exhales with smoke from cigarettes such as: "Pall Mall", "Winston", "Camel", "Lucky Strike", "Kansas", "Mustang", "Ronson", "Chesterfield", "Rally", "Oscar" and "Marlboro". These cigarettes exhale malondialdehyde in a different way, in free form in the amount from 8.5 to 23.5 mg/kg cigarettes on an average of 13.3 mg/kg for the whole group and totally (in free and bounded form) from 9.5 to 26.5 mg/kg (average 16.9 mg/kg). Moreover, it has been found that filters retain this aldehyde in free form on an average of 9.9 mg/kg and totally (in free and bounded form) of 19.0 mg/kg. Without filters these amounts would increase aldehyde contents in smoke by 42.7 and 52.9%, respectively. Low malonalogenic properties of tobacco, high effectiveness of cigarette filters, high degree of tar deposition before inhaling into lungs and slow (6 min and longer) smoking decide about low level of exhalation of malondialdehyde in cigarette smoke.