Creating a conversational context through video blogging: A case study of Geriatric1927

Web-based communication technologies such as YouTube can provide opportunities for social contact, especially between older and younger people, and help address issues of social isolation. Currently our understanding of the dynamics of social interaction within this context (particularly for older people) is limited. Elaborating upon this understanding will make it possible to proactively facilitate and support this form of intergenerational social contact. This study focuses on the experiences of an 80-year-old video blogger (vlogger), Geriatric1927, and a video dialogue that develops between himself and three of his younger viewers on a particular topic. Through a multimodal interactional analysis, we show how vloggers create a conversational context between one another through the YouTube website. In particular we describe how vloggers use different communicative modes to establish eye contact, take turns in conversation, share embodied gestures, share their understandings and negotiate simultaneous audiences. Despite a disconnected and ambiguous sense of the other, YouTube is able to facilitate a conversational context in which common ground is shared and social contact and intergenerational communication can occur.     

Let’s play together: Effects of video-game play on intergenerational perceptions among youth and elderly participants

In this paper, we report on a longitudinal study that investigates the effects of video-game play on intergenerational perceptions amongst youths and the elderly after participating in a program involving regular interaction sessions over two months. Each pair of participants, consisting of one youth and one elderly, was randomly assigned to either the video-game condition (n = 38, 19 from each age group) or the non-video-game condition (n = 36, 18 each). Attraction, intergroup anxiety, attitudes, and game enjoyment were measured through pre-test and post-test surveys to investigate changes in perceptions. Results showed that participants in the video-game condition reported more positive changes in intergroup anxiety and attitudes, compared to participants in the non-video-game condition. Mediation analyses showed that specific attraction towards their interaction partner mediated the effects of video-game play on attitudes and intergroup anxiety towards the general members of the other age group. In addition, the results showed that game enjoyment played an important role in developing positive intergenerational perceptions only for the elderly, but not for the youth participants in the video-game condition. We discuss implications with respect to options to enhance intergenerational perceptions and communication for youth and elderly cohorts in today’s hyper-ageing society.     

Social Interaction in YouTube Text‐Based Polylogues: A Study of Coherence

Since YouTube was launched, its emblematic video‐sharing facility has attracted considerable attention as a social networking system of cultural production. In addition to vlogging, YouTube offers a text facility through which YouTubers share and negotiate opinions. However, research into the latter is scarce, especially within language‐based disciplines (Androutsopoulos & Beiβwenger 2009; Zelenkauskaite & Herring 2008). This article contributes to addressing this imbalance by focusing on YouTube text‐based ‘conversation’ (Herring 2010a). Specifically, it examines coherence in a corpus of YouTube postings in Spanish. Although coherence has been the object of much academic debate in other forms of computer‐mediated communication, no empirical analysis of coherence in YouTube text has been undertaken to date. Results underline the conversational potential of this facility.     

Evaluating the influence of YouTube advertising for attraction of young customers

Nowadays, we have been faced with an increasing number of people who are spending tremendous amounts of time all around the world on YouTube. To date, the factors that persuade customers to accept YouTube advertising as an advertising medium are not yet fully understood. The present paper identified four dimensions towards YouTube advertising (i.e., entertainment, Informativeness, Customization and irritation) which may be affected on advertising value as well as brand awareness, and accordingly on purchase intention of consumers. The conceptual model hypothesizes that ad value strategies are positively associated with brand awareness, which in turn influence perceived usefulness of You Tube and continued purchase behavior. For this study, data were collected from students studying at the Sapienza University of Rome. In total, 315 usable questionnaires were chosen in order to analysis of data for the variables. The results show that entertainment, informativeness and customization are the strongest positive drivers, while irritation is negatively related to YouTube advertising. On the other hand, advertising value through YouTube affects both brand awareness and purchase intention of consumers accordingly.     

Everyday use of computer-mediated communication tools and its evolution over time: An ethnographical study with older people

Based on a 3-year ethnographical study, this paper discusses the prolonged use of computer-mediated communication (CMC) tools by approximately 400 older people in an adult education centre in Barcelona (Spain). Contrary to oversimplified views of older people as ICT users, this paper shows that they make a very rich use of CMC tools. Relevant elements of this use are their permanent desire to feel and be included, social, independent and competent ICT users. Despite the numerous interaction issues they face when using ICT, some are constant across different tools. Difficulties due to cognition limit their interactions more severely than those problems due to perceiving visual information or using the mouse. By examining the longitudinal aspect of the study, this paper addresses the evolution of technology use and whether the interaction issues that most of the current older people exhibit will be relevant when today’s more ICT literate young adults grow older. Interaction issues due to cognition are time-persistent, and independent of both experience and practice with ICT. Difficulties reading from the screen or using input devices are overcome with ICT experience. The strategies adopted by older people for coping with all these interaction issues are always targeted at feeling and being included, social, independent and competent ICT users. The results deepen current understanding of tools use in connecting older people with their social circles and the interaction issues most of them encounter when using ICT. The results also suggest that cognitive-related problems will be the most important ones in our work with the next generation of older people.     

Uploaders' definition of the networked public on YouTube and their feedback preferences: a multi-method approach

Since its launch in 2005, video-sharing service YouTube has become one of the most popular Web 2.0 platforms with a daily increment of over 150,000 videos. Still, despite the large research body on the platform, it remains unclear for whom ordinary YouTube users upload their videos. A first qualitative study indicates that uploaders distinguish three types within YouTube's networked public. First, videos are uploaded for a select group of people with whom the uploader shares an offline bond (offline-identified public). Second, uploaders define part of their potential viewers as people with whom they are unfamiliar, but with whom they share a similar interest, opinion or practice (online-identified public). Third, uploaders also take into account the YouTube platform as a whole (online-unidentified public). A second, quantitative study of 450 recent uploaders validates these findings and tests the proposed associations with the importance that is attributed to receiving different types of feedback. As hypothesised, the expectancy of an offline-identified public positively predicts both offline and online off-platform feedback, while expecting an online-identified public positively predicts both on- and off-platform online feedback. However, the expectancy of an online-unidentified public yields a negative prediction for on-platform feedback.     

Digital circles of support: Meeting the information needs of older people

The UK Government strategy for aging in the 21st Century challenges conceptions of older people as passive recipients of care and promotes their engagement as active citizens. The strategy includes a commitment to test services which embody these principles with a range of innovative pilot projects. This paper summarises research on older people’s information needs and use which informed the design for one of these projects, Leeds Link-Age Plus. The research explored the complex circumstances around which older people access and use social and community information – a topic that has received limited attention in the literature. The paper is novel in considering how the use of informal networks for securing information, advice and advocacy can be supported by technology literate mediators, who may be older people, located within local community or voluntary organisations. Emphasising the mediator in design facilitates social contacts, directly addresses issues of trust and can reduce the chance of causing distress dealing with complex information. A model is suggested for using emerging technology to introduce new ways in which information for older adults can be improved by digital ‘circles of support’ – a form of social network where mediators collaborate to create and share self-authored content.     

Characteristics and usage patterns of older people in a 3D online multi-user virtual environment

3D online multi-user virtual environments (MUVEs) have a lot of potential in supporting older people in their daily lives, yet little research has been conducted to explore how older people engage with this type of technology. This paper aims to investigate the characteristics, user groups and activity patterns (particularly social networks and gift giving behaviour) of older users within a 3D online multi-user virtual environment. Data from approximately 5000 online user profiles of older and younger users from a 3D MUVE, namely IMVU, was collected for analysis. Overall, we identified several distinct patterns of use (e.g. size of social ties, level of reciprocity, etc.) among older users when compared with younger users. We also found that despite the capabilities of 3D MUVEs to provide the users immersion in alternative realities, a feature well embraced by younger users in this study, older users seemed more interested in activities which serve as an extension to their physical life.     

Anonymity effects in computer-mediated communication in the case of minority influence

In an experimental study, we analyzed in-group minority social influence within the context of computer-mediated communication (CMC) based on the perspective of the social identity model of deindividuation effects (SIDE). This model hypothesizes that in a group context, in which social identity is salient, anonymity will facilitate influence among the group members. Using a software application, we simulated the creation of a virtual group and the setting of a computer-mediated communication. The interaction between the members of the group centers on the issue of North African immigration. The results show that the influence of an in-group minority (radical pro-immigration) causes changes of opinion, as demonstrated in the two groups participating in the experimental test (anonymous and identifiable users). However, the differences in such changes between the identifiable and the anonymous groups are not statistically significant, whereas for two dependent variables from the opinion questionnaire, (i.e., “strong” anti-immigration and pro-immigration), they are significant when these two groups are compared to the control group. Therefore, the postulates of the SIDE model are only partially confirmed. We offer some explanations for the results obtained, and outline different aspects involved in the process of social influence via CMC.     

Understanding group maintenance behavior in Free/Libre Open-Source Software projects: The case of Fire and Gaim

In this paper, we investigate group maintenance behavior in community-based Free/Libre Open-Source Software (FLOSS) development teams. Adopting a sociolinguistic perspective, we conceptualize group maintenance behavior as interpersonal communication tactics—specifically, social presence and politeness tactics—that help maintain relationships among group members. Developer email messages were collected from two FLOSS projects with different development statuses, and their content was analyzed to identify frequently used group maintenance tactics. We then compared the group maintenance tactics used in the two projects, finding differences that reflect changes in the project work practices. Our work theoretically contributes to FLOSS research and has practical implications for FLOSS practitioners.     

基于HTTP协议与H.264的YouTube媒体播放器的研究

YouTube是全球著名的视频网站,为用户提供高质量的视频等服务.在移动流媒体服务规范的基础上,设计了YouTube媒体播放器客户端的系统架构,根据播放器的功能设计,分为HTTP引擎、音视频缓冲、音视频解码、音视频同步、自适应和UI界面几个模块.在比较分析移动流媒体传输协议的基础上,重点研究了使用HTTP协议优化网络引擎的实现方案.采用了H.264解码器从算法级和代码级对传输数据进行优化,从而实现媒体播放器在YouTube视频网站上播放视频的功能.     

Broadening the understanding of social presence: Implications and contributions to the mediated communication and online education

Social presence is a concept found to facilitate effective learning experiences in online education. However, there is limited understanding of the theoretical notion in the literature. In an attempt to broaden the understanding of social presence, the current investigation examined two issues: a) distinction between social presence and interactivity, and b) multidimensional nature of social presence and its predictive validity for online learning experiences. Data were collected from 210 undergraduate students using an online survey. Findings indicate that social presence and interactivity are related but distinct constructs. Both psychological involvement and co-presence appear to be under the concept of social presence. The data indicate strong predictive validity of social presence for online learning experiences when it is measured with both dimensions of psychological involvement and co-presence.     

The effect of video feedback delay on frustration and emotion communication accuracy

Previous research has demonstrated that for unacquainted dyads and groups interacting over video, feedback delay can interfere with the impression-formation process and increase cognitive load, in turn leading to incorrect interpersonal judgments. In this study, 35 dyads participated in two 10-min conversation periods over video monitors. In one period there was a 1-s delay in the audio/video signal and in the other there was no delay. In period 1 the presence of feedback delay was associated with decreased frustration and increased ability to accurately judge a partner’s emotions. In period 2, however, feedback delay was associated with increased frustration and had no effect on emotion communication accuracy, which was decreased in both conditions by inaccurate assumed similarity. Results supported and expanded the relation-alignment perspective, which states that individuals will consciously attempt to manage their impressions over technological channels, but that they can also be unconsciously influenced by technological distortion.     

The effect of informal social support: Face-to-face versus computer-mediated communication

Survey data were collected on a military sample to test two main hypotheses about the impact of face-to-face and computer-mediated social support following disruptive life events. We tested two main hypotheses: first, as previous research indicates, the impact of a disruptive life event is partially dependent upon the amount of social support one receives during the time of the event (H1). Second, the type of communication used will further impact the effectiveness of social support in comforting individuals following a negative life event. Results support both hypotheses, indicating that the buffering role of social support following a disruptive life event is not only dependent upon the amount of social support one receives, but is further affected by the type of communication that participants used to receive support. These findings provide support for the buffering hypothesis’ utility in the realm of computer-mediated communication, as well as the application of the cues-filtered-out approach in the mediated social support domain.     

Social impact in technologically-mediated communication: An examination of online influence

This study used Social Impact Theory to explore sources and functions of interpersonal influence in Computer-Mediated Communication. Participants were 43 female and 17 male graduate students ranging from 25 to 60 years of age. In each of five distinct graduate classes (n₁ = 15, n₂ = 11, n₃ = 10, n₄ = 12, n₅ = 12) delivered online at a research university, participants engaged in anonymous and computer-mediated discourse and then nominated peers who were directive and/or influential (positive and negative) during the online interaction. High numbers of peer nominations were expected to characterize participants perceived as emanating social impact. Four interpersonal factors were chosen as strength operants in accordance with Social Impact Theory and were, therefore, expected to predict social impact. Of the four, assertiveness and exaggeration were significant, while emotional intensity and sensitivity were not. Two factors, contribution total and word total, were chosen as immediacy operants in accordance with Social Impact Theory. Both factors were found to be significant predictors of social impact. Implications of these findings relative to online learning and interpersonal influence as it occurs in an online context are discussed.     

Computer-mediated communication and the reduction of prejudice: A controlled longitudinal field experiment among Jews and Arabs in Israel

The promise of computer-mediated communication (CMC) to reduce intergroup prejudice has generated mixed results. Theories of CMC yield alternative and mutually exclusive explanations about mechanisms by which CMC fosters relationships online with potential to ameliorate prejudice. This research tests contact-hypothesis predictions and two CMC theories on multicultural, virtual groups who communicated during a yearlong online course focusing on educational technology. Groups included students from the three major Israeli education sectors—religious Jews, secular Jews, and Muslims—who completed pretest and posttest prejudice measures. Two sets of control subjects who did not participate in virtual groups provided comparative data. An interaction of the virtual groups experience × religious/cultural membership affected prejudice toward different religious/cultural target groups, by reducing prejudice toward the respective outgroups for whom the greatest initial enmity existed. Comparisons of virtual group participants to control subjects further support the influence of the online experience. Correlations between prejudice with group identification and with interpersonal measures differentiate which theoretical processes pertained.     

Support and information needs of older and disabled older people in the UK

The aim of this study was to determine the support and information needs of older and disabled older people in the UK. Following an initial literature survey, an examination of data on enquiries made by older people to information providers, and a series of focus groups, a questionnaire was developed for a nationwide survey. Over 1630 questionnaires were completed by disabled older clients of Day Care Centres and less frail older members of social clubs. Findings showed that there is a serious shortfall in the number of older people getting the practical support that they need, and the information that enables access to this support, compared to the number that actually need help. Substantial percentages of the survey respondents experienced difficulty with everyday tasks and with accessing the information they needed. Implications for formal sources of support and information are discussed.     

Understanding the use of social media by organisations for crisis communication

Many businesses have commenced using social media for crisis communication with stakeholders. However there is little guidance in literature to assist organisational crisis managers with the selection of an appropriate crisis response strategy. Traditional theories on crisis communication may not adequately represent the social media context. This study took a qualitative approach and explored organisational use of social media for crisis communication at seventeen large Australian organisations. An analysis of 15,650 Facebook and Twitter messages was conducted, drawing on the lens of Situational Crisis Communication Theory (SCCT) (Coombs & Holladay, 2002). Findings suggested that when large Australian organisations responded to crises via social media, they lacked an awareness of the potential of social media for crisis communication. Organisations often did not respond to stakeholder messages or selected crisis response strategies that may increase reputational risk. The paper contributes important understandings of organisational social media use for crisis communication. It also assists crisis managers by providing six crisis response positions and a taxonomy of social media crisis messages that stakeholders may send to organisations. Key implications are discussed.     

(A)Social reputation: Exploring the relationship between online video game involvement and social competence

Affordable and accessible Internet has changed the way video games are played, allowing individuals to connect worldwide in shared gaming spaces. On the surface participation within these environments may seem socially beneficial, as these highly social, playful spaces allow players to connect, interact with, and learn from others. However, there is a growing concern that increased participation within online gaming environments comes with a wide variety of social consequences, contributing to numerous losses in ‘offline’ sociability. While considerable research has examined these claims, consistent relationships between social competence and online video game involvement have yet to be established. The current work (N = 515) aimed to examine the extent to which online video game involvement may support, or undermine, the development and maintenance of traditional social skills. The results indicate that there are unique relationships between social skills and video game involvement within online gaming populations. However, among online video game players, these links were not as negative or broad as hypothesized. The results of this assessment dispute the anecdotal attribution of a global level of social ineptitude amongst online video game players and provide insight into the potential effects of online video game play on skill development and maintenance.