Digital advertising around paid spaces,E-advertising industry’s revenue engine: A review and research agenda

We develop and describe a framework for research in a particular segment of digital advertising. Internet Advertising Paid Slots and Spaces (IAPS) is a neologism and work almost like a stock exchange for buying and selling advertising in various formats on designated spaces around web and make a significant contribution to Internet advertising revenues. These paid spaces were found to encompass diverse areas of Internet advertising that include search engine marketing, social media advertising and display advertising. Given the complexity of the modern digital advertising eco system, this literature review seeks to provide clarity, up-to-date knowledge and ongoing insights into Internet advertising channels, for managers making investment decisions in this context.     

Substrate Analysis on the Design of Wide-Band Antenna for Sub-6 GHz 5G Communication

Wireless Personal Communications - A compact triple band antenna with stacked T-shaped strips inside a rectangular ring monopole has been proposed. This novel structure with a slot in the defected...     

High resolution target localization using rotating linear array radar

In this paper, an algorithm is proposed for detection and joint estimation of parameters of multiple targets using rotating antenna array. This paper is sequel to our previous work addressing a two element antenna array only. Joint estimation of number of targets, the targets’ range, Doppler and their directions of arrivals is carried while the effects of antenna rotation are compensated for a multi element linear array. The effectiveness of the algorithm is verified by the simulation results carried out for an eight element array. The proposed algorithm is able to resolve targets with same range and Doppler. The computations of the proposed algorithm are calculated and comparison is also given with other algorithms.

     

The impact of fouling on performance evaluation of evaporative coolers and condensers

Fouling of evaporative cooler and condenser tubes is one of the most important factors affecting their thermal performance, which reduces effectiveness and heat transfer capability with time. In this paper, the experimental data on fouling reported in the literature are used to develop a fouling model for this class of heat exchangers. The model predicts the decrease in heat transfer rate with the growth of fouling. A detailed model of evaporative coolers and condensers, in conjunction with the fouling model, is used to study the effect of fouling on the thermal performance of these heat exchangers at different air inlet wet bulb temperatures. The results demonstrate that fouling of tubes reduces gains in performance resulting from decreasing values of air inlet wet bulb temperature. It is found that the maximum decrease in effectiveness due to fouling is about 55 and 78% for the evaporative coolers and condensers, respectively, investigated in this study. For the evaporative cooler, the value of process fluid outlet temperature T_p,out varies by 0.66% only at the clean condition for the ambient wet bulb temperatures considered. Copyright © 2005 John Wiley & Sons, Ltd.     

Collision Free Mobility Adaptive (CFMA) MAC for wireless sensor networks

In this paper we propose high throughput collision free, mobility adaptive and energy efficient medium access protocol (MAC) called Collision Free Mobility Adaptive (CFMA) for wireless sensor networks. CFMA ensures that transmissions incur no collisions, and allows nodes to undergo sleep mode whenever they are not transmitting or receiving. It uses delay allocation scheme based on traffic priority at each node and avoids allocating same backoff delay for more than one node unless they are in separate clusters. It also allows nodes to determine when they can switch to sleep mode during operation. CFMA for mobile nodes provides fast association between the mobile node and the cluster coordinator. The proposed MAC performs well in both static and mobile scenarios, which shows its significance over existing MAC protocols proposed for mobile applications. The performance of CFMA is evaluated through extensive simulation, analysis and comparison with other mobility aware MAC protocols. The results show that CFMA outperforms significantly the existing CSMA/CA, Sensor Mac (S-MAC), Mobile MAC (MOB-MAC), Adaptive Mobility MAC (AM-MAC), Mobility Sensor MAC (MS-MAC), Mobility aware Delay sensitive MAC (MD-MAC) and Dynamic Sensor MAC (DS-MAC) protocols including throughput, latency and energy consumption.     

Classification of DoS Attacks in Smart Underwater Wireless Sensor Network

As per the most recent literature, Orthogonal Frequency Division Multiplexing (OFDM), a multi access technique, is considered most suitable for the 3G, 4G and 5G techniques in high speed wireless communication. What made OFDM most popular is its ability to deliver high bandwidth efficiency and superior data rate. Besides it, high value of peak to average power ratio (PAPR) and Inter Carrier Interference (ICI) are the challenges to tackle down via appropriate mitigation scheme. As a research contribution in the present work, an improved self-cancellation (SC) technique is designed and simulated through Simulink to mitigate the effect of ICI. This novel proposed technique (Improved SC) is designed over discrete wavelet transform (DWT) based OFDM and compared with conventional SC scheme over different channel conditions i.e. AWGN and Rayleigh fading environments. It is found that proposed DWT-OFDM with Improved SC scheme outperforms conventional SC technique significantly, under both AWGN and Rayleigh channel conditions. Further, in order to justify the novelty in the research contribution, a Split-DWT based Simulink model for Improved SC scheme is investigated to analyse the BER performance. This Split-DWT based Simulink model presented here foretells the future research potential in wavelet hybridization of OFDM to side-line ICI effects more efficiently.

     

Development of a novel 6LoWPAN-based multipurpose sensor monitoring and notification system

In the area of wireless communication technologies, 6LoWPAN leverages the extensive capabilities of IPv6, even within the constraints imposed by resource-limited devices, particularly within wireless sensor networks (WSNs). The integration of 6LoWPAN into modern solutions for implementing the IPv6-based Internet of Things (IoT) is becoming increasingly important. In this paper, a sensor monitoring and notification system specifically designed for deployment over 6LoWPAN has been proposed. Multipurpose capability, scalability, and ease of deployability are the main features of the proposed system. Its architecture reflects the highest degree of flexibility and allows for a variety of use cases encountered in practical scenarios. In addition, a web interface has been developed as part of the comprehensive system architecture. This interface enables efficient management of the entire system and facilitates connection for new users and seamless integration of additional sensors. By encapsulating complex functions in a user-friendly interface, the system promotes accessibility, convenience, and an enhanced user experience. The proposed system overcomes the limitations of current approaches, thereby creating new opportunities. The flexibility of the proposed system allows it to be applied to various use cases.     

Road Oriented Traffic Information System for Vehicular Ad hoc Networks

Over the last few years, vehicular ad hoc networks (VANETs) have gained popularity for their interesting applications. To make efficient routing decisions, VANET routing protocols require road traffic density information for which they use density estimation schemes. This paper presents a distributed mechanism for road vehicular density estimation that considers multiple road factors, such as road length and junctions. Extensive simulations are carried out to analyze the effectiveness of the proposed technique. Simulation results suggested that, the proposed technique is more accurate compared to the existing technique. Moreover, it facilitate VANET routing protocols to increase packet delivery ratio and reduce end-to-end delay.     

Effect of elastane linear density and draft ratio on the physical and mechanical properties of core-spun cotton yarns

The aim of this study was to investigate the effect of elastane linear density and draft ratio on the physical and mechanical properties of core-spun yarns. Twenty yarn samples were prepared on industrial scale in a spinning mill with two different yarn linear densities, each with different two elastane deniers and five draft ratios. It was found that core-spun yarn’s tenacity, elongation and hairiness are affected not only by the overall yarn linear density but also by the elastane linear density and the draft ratio. However, the effect of elastane linear density and draft ratio was not found to be statistically significant on the yarn mass variations and total imperfections, which are only affected by the overall yarn liner density. A statistically significant interaction for yarn elongation at break was found between the yarn liner density and the elastane linear density concluding that elastane linear density used in the core must be compatible with the overall yarn liner density for attaining the best yarn elongation.