Market opportunity recognition in the Chilean wine industry: traditional versus relational marketing approaches

The aim of this paper is to examine how wine firms implement their marketing strategies based on the recognition of market opportunities by their Chief Executive Officers (CEOs). Firstly, we describe the marketing activities in 69 traditional Chilean wine firms. Then, in-depth interviews with CEOs of two wineries are analysed using cognitive maps to uncover the cognitive processes responsible for recognizing and executing market activities. Our findings indicate that there is a similar set of strategic resources across the wineries, but the CEOs’ different perceptions of the usefulness of these resources in the implementation of marketing strategies have led them to select diverse strategies to increasing both the price per bottle and wine sales. This paper makes two contributions. Firstly, we compare the benefit of implementing traditional and relational marketing strategies in the Chilean wine industry. Secondly, we show that the CEOs’ perception of feedback processes among the available resources affects the recognition of market opportunities and the marketing strategy in wine firms.     

Allocating reforestation areas for sediment flow minimization: an?integer programming formulation and?a?heuristic solution method

Policy and decision makers dealing with environmental conservation and land use planning often require identifying potential sites for contributing to minimize sediment flow reaching riverbeds. This is the case of reforestation initiatives, which can have sediment flow minimization among their objectives. This paper proposes an Integer Programming (IP) formulation and a Heuristic solution method for selecting a predefined number of locations to be reforested in order to minimize sediment load at a given outlet in a watershed. Although the core structure of both methods can be applied for different sorts of flow, the formulations are targeted to minimization of sediment delivery. The proposed approaches make use of a Single Flow Direction (SFD) raster map covering the watershed in order to construct a tree structure so that the outlet cell corresponds to the root node in the tree. The results obtained with both approaches are in agreement with expert assessments of erosion levels, slopes and distances to the riverbeds, which in turn allows concluding that this approach is suitable for minimizing sediment flow. Since the results obtained with the IP formulation are the same as the ones obtained with the Heuristic approach, an optimality proof is included in the present work. Taking into consideration that the heuristic requires much less computation time, this solution method is more suitable to be applied in large sized problems.     

City logistics in Spain: Why it might never work

Urban freight deliveries depend strongly on local regulations and policies to guarantee a tidy and efficient flow of goods towards commercial premises. However, the urban freight delivery system in Spain, which is even more complicated due to the urban morphology and driving behavior, also suffers from a combination of negative factors, including uneven regulations, lack of enforcement and obsolete policies. We present the picture of the current scenario and the typical regulation schemes, analyzing the reasons for failure of the system and the possible efforts, relatively cheap and easy to implement, that could be undertaken towards improvement.     

A parallel evolutionary algorithm for technical market indicators optimization

This paper deals with the optimization of parameters of technical indicators for stock market investment. Price prediction is a problem of great complexity and, usually, some technical indicators are used to predict market trends. The main difficulty in using technical indicators lies in deciding a set of parameter values. We proposed the use of Multi-Objective Evolutionary Algorithms (MOEAs) to obtain the best parameter values belonging to a collection of indicators that will help in the buying and selling of shares. The experimental results indicate that our MOEA offers a solution to the problem by obtaining results that improve those obtained through technical indicators with standard parameters. In order to reduce execution time is necessary to parallelize the executions. Parallelization results show that distributing the workload of indicators in multiple processors to improve performance is recommended. This parallelization has been performed taking advantage of the idle time in a corporate technology infrastructure. We have configured a small parallel grid using the students Labs of a Computer Science University College.     

Speeding-up homography estimation in mobile devices

A critical problem faced by computer vision on mobile devices is reducing the computational cost of algorithms and avoiding visual stalls. In this paper, we introduce a procedure for reducing the number of samples required for fitting a homography to a set of noisy correspondences using a random sampling method. This is achieved by means of a geometric constraint that detects invalid minimal sets. In the experiments conducted, we show that this constraint not only reduces the number of random samples at a negligible computational cost but also balances the processor workload over time preventing visual stalls. In extreme situations of very large outlier proportion and noise level, it reduces in about one order of magnitude the number of required random samples.     

Software for simulating dichromatic perception of video streams

We have designed a configurable stand‐alone Matlab‐based software to simulate dichromatic perception of video streams. The algorithm used is an extension for video streams of the “corresponding pair algorithm” by Capilla and coworkers for simulation of dichromatic perception of images. The software allows the user to upload a video sequence and to process it using different dichromatic color vision models and viewing conditions. The output video may be generated in different spatial and temporal resolutions and file formats. The functions for Matlab environment and a stand‐alone application may be downloaded from the Repository of the University of Alicante. © 2013 Wiley Periodicals, Inc. Col Res Appl, 39, 486–491, 2014     

The Composition of Mixed Micelles Formed by Dodecyl Trimethyl Ammonium Bromide and Benzethonium Chloride in Water

The composition of the mixed micelles formed by benzethonium chloride and dodecyl trimethyl ammonium bromide in water were experimentally determined by a combination of surfactant ion-selective electrodes and UV–Vis spectroscopy measurements. Results were compared with the computed compositions from three theories on mixed micelles available in the literature (Regular Solution, Motomura’ and Georgiev’s). The basis of the Junquera and Aicart method and the determination of the micelle aggregation number (N) by pyrene fluorescence quenching, i.e., the constancy of N and the mixed micelle composition when the total concentration is changed, were not supported by our experimental results. Experimental micelle compositions were statistically equal to those computed by Regular Solution Theory. The mixed micelle composition and the quantity of non-micellized surfactant molecules change with concentration above the critical micelle concentration, and therefore do not support the assumptions used in the Junquera and Aicart procedure and in the determination of N by pyrene fluorescence quenching. The reason why the latter procedure gives N values similar to those obtained from other techniques is discussed.     

Methanol Conversion to Hydrocarbons (MTH) Over H-ITQ-13 (ITH) Zeolite

Product flexibility is key to meeting fluctuating chemicals demands in the future. In this contribution, the methanol to hydrocarbons (MTH) reaction was investigated over two Ge-containing H-ITQ-13 samples, one with needle-like (H-ITQ-13(N), with (Si+Ge)/Al) = 42) and another with plate-like (H-ITQ-13(P), with (Si+Ge)/Al > 100) morphology. The samples were characterised using XRD, BET, SEM/EDS and FTIR spectroscopy, and their MTH performance was compared with the performance of H-ZSM-5 and H-ZSM-22. Similar specific surface areas (413 and 455 m² g^?1 for H-ITQ-13(N) and (P), respectively) and similar acid strength (Δν ~ ?327(?310) cm^?1) was observed for the two H-ITQ-13 samples. Testing of H-ITQ-13(N) at weight hourly space velocity (WHSV) = 2–8 h^?1 at 350–450 °C revealed that C₅₊ alkenes were the main products (35–45 % selectivity at 400 °C), followed by propene and butene. A low but significant selectivity for aromatic products was observed (6–8 % selectivity at 400 °C). Product selectivity was found to be independent of deactivation. The methanol conversion capacity of H-ITQ-13(N) was 120–150 g methanol g^?1 catalyst at 400 °C. Testing H-ITQ-13 at high (30 atm) and ambient pressure, respectively, at 350 °C showed that a high pressure led to enhanced C₅₊ selectivity, but close to a tenfold decrease in methanol conversion capacity. H-ITQ-13(P) was tested at 400 °C and 2 h^?1. It gave lower conversion than H-ITQ-13(N). Furthermore, when compared at the same conversion level, H-ITQ-13(P) gave higher C₅₊ alkene selectivity, lower aromatics selectivity, and a higher propene to ethene ratio than H-ITQ-13(N). The H-ITQ-13 samples yielded a product spectrum intermediate of H-ZSM-22 and H-ZSM-5. The effluent product cut-off of H-ITQ-13 was similar to that of H-ZSM-5 with tetramethylbenzene as the largest significant product, while H-ZSM-22 produced mainly linear and branched alkenes. The lifetime of H-ITQ-13(N) was clearly enhanced compared to H-ZSM-22, but inferior to H-ZSM-5.