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排序方式: 共有202条查询结果,搜索用时 15 毫秒
1.
《Information & Management》2023,60(7):103854
Many companies are using social media as emerging marketing channels in hopes of encouraging engagement by customers. This study explored the effect of multiple social media post cues on customer engagement. By distinguishing WeChat posts’ characteristics into outer- and inner-layer features, the findings suggest that outer-layer features (title linguistic vividness and top position) have positive effects on reads, and inner-layer features (post vividness and containing user-generated content) encouraged more likes, shares, and comments. In addition, by assigning post contents into sales and non-sales-related categories, we found the former attracts more comments and the latter is more helpful in promoting likes and shares. Further, within sales-related posts, storytelling category will receive more likes, whereas functional category boosts the number of shares. 相似文献
2.
MAO Wei ZHENG Fengtian MAO Jia School of Agricultural Economics Rural Development College of Transportation Renmin University of China Jilin University Beijing China Changchun Jilin Province China 《International Journal of Industrial Ergonomics》2006,(1)
I. INTRODUCTION Along with the economical rapid development and the living standard unceasing enhancement, the consumer request to food quality in a new stair, food consumption pattern has assumed multiplex development tendency, food demand pattern transforms into "the multi- varieties, guarantees safety". Food no longer only is essential item which satisfies life needs; the consumer attention to food from the quantity moves towards the credit level, food security problem appears. How doe… 相似文献
3.
Trans-jurisdictional conflict in both water quantity and quality is a general concern in large river basins. In this paper, the relative utility function combined with the asymmetric Nash bargaining method was established to analyze the trans-jurisdictional conflict between water quantity and water quality in the Zhangweinan Canal Basin in China. The basin was divided into four conflict stakeholders, namely, Shanxi, Hebei, Henan, and Shandong Provinces, based on administrative unit. The water usage and pollutant discharge scheme for multiple stakeholders was optimized using the established model to satisfy the environmental flow and water quality objectives at the identified conflict sections. The results indicated that the total water consumption was reduced from 4.38?×?109?m3 in 2007 to 1.97?×?109?m3, and that the allowable COD and NH3-N discharged into the river was less than 3.8?×?104?t and 4.3?×?103?t, respectively. About 81.1 % of COD and 76.1 % of NH3-N should be further reduced compared with the values in 2007. 相似文献
4.
农村信用社农户贷款的信用风险评价研究 总被引:5,自引:0,他引:5
根据实地调查资料,本文采用logit模型对我国农村农户贷款违约的影响因素进行了实证分析,结果表明:贷款利率、贷款期限、信用社服务、非种养业收入和自营支出对农户是否违约有着显著的影响;年龄、教育年限、农业支出对农户是否违约也有较大影响. 相似文献
5.
Rice straw is a promising renewable energy source because it is abundantly available in Asia. This study conducted a case study of logistics cost analysis for rice straw pellets by considering all stages in the supply chain to define the main factors affecting the selling price of rice straw pellets: collection (job-commission or employment of part-time workers), transportation, storage (vinyl greenhouses or storage buildings with larger capacity), pelletizing, and delivery to users with biomass boilers. The selling price was found to be strongly dependent on the production capacity because the investment cost for the pellet production facility had a significant effect of economies of scale. A production capacity of larger than 1500 t y−1 is required for rice straw pellets to compete with wood pellets and fossil fuels in the studied Japanese context if the subsidy rate for the investment is 50%, part-time workers conduct the collection, and rice straw is stored in the storage buildings. Our sensitivity analysis also showed an economically feasible spatial scale: for example, rice straw should be collected within a 20 km radius and the users should be within a 38 km radius when the production capacity is 1500 t y−1. In addition, other critical factors related to the collection of rice straw from the paddy fields and transportation of rice straw rolls to storage were identified as planning factors to further reduce the total logistics cost of rice straw pellets. 相似文献
6.
《Food Control》2014
This paper identifies segments of Chinese consumers based on their perception of personal risk, how worried they are and their subjective knowledge about seven possible food-related hazards: additives, residues, counterfeit, inferior, genetically modified, deteriorated and nutritionally imbalanced food. Data were collected through a consumer survey conducted in Beijing (534 participants) and in Baoding (437 participants). Three clusters were identified: worried and knowledgeable consumers (60.1%), worried and ignorant consumers (21.7%) and moderately worried consumers (18.2%). The first two groups reported a high level of worry and high perception of personal risk about food-related hazards in China. The two hazards they were most worried about were counterfeit food and inferior quality food. Television, internet and personal communication were the three information channels most frequently used by participants to obtain information about food safety. Worried and ignorant consumers reported less frequent use of magazines, books and brochures compared with other consumers. Medical doctors, personal experience and research institutes were the three most trusted information sources for the first two groups of consumers. Moderately worried consumers only placed high levels of trust in medical doctors and themselves. Consumers' perceptions about the knowledge, honesty and concern of different information sources significantly and positively affected their trust in those sources. The study concludes by making recommendations as to how to improve communications with the different identified consumer segments and identifies future research required to expand its validity. 相似文献
7.
8.
《Food Control》2016
Recent outbreaks with fresh produce have raised questions regarding management of quality and safety in the complex supply chains, where cooperatives play a central role. The overall objective of this article was to investigate the role of cooperatives in food quality and safety management in the fresh produce chain, focussing on the food safety management systems implemented on the farms. More specifically, we raise the question how a more market-like or a more hierarchy-like governance of transactions via cooperatives affect the quality and safety management system of the members. The research employed case studies in four cooperatives in Belgium and the Netherlands, each with different size and per cent of contractual sales. Data was collected with a diagnostic tool for assessment of food safety management systems (FSMS) on the farms, and semi-structured interviews with the quality assurance managers of the cooperative firms. Twenty-eight strawberry farms were assessed with the diagnostic tool, seven per each cooperative. Cooperatives play a double role in managing quality and safety in the food supply chain. They are responsible for the supply chain management, including tactical decisions about coordination of quality and safety requirements between customers, cooperative firms and their farmers. At the same time, they are selling the products of their members and make strategic decisions about the governance of transactions in the supply chain, which ultimately may have an impact on the supply chain management and the FSMS on the farms. Farmers in cooperatives with more hierarchical relationships showed better operation of control activities (score 3), and advanced assurance activities at score 4 (advanced level), more science-based, adapted and tested for their effectiveness. This was associated with more effort put in supply chain management by the cooperative to support collaboration and coordination in the chain. However, the largest cooperative had moderate scores for several key control functions, suggesting that large cooperatives with complex business functions may suffer from lower commitment of members, leading to lower FSMS performance at farms. 相似文献
9.
《International Journal of Project Management》1988,6(3):148-151
The relationship of management to capital as resources invested in the productive process in construction is discussed. Capital and labour are shown to be interdependent in the process with management a catalyst facilitating their combination. A perspective of the labour-capital relationship emphasizing the benefits that can result from mutual understanding and respect is presented. 相似文献
10.
茉莉酸甲酯诱导采后番茄果实抗病的作用 总被引:1,自引:0,他引:1
为寻找安全无毒的采后保鲜防病途径,探讨茉莉酸甲酯(MeJA)在采后番茄果实诱导抗病性中的作用和机制。以绿熟期“丽春”番茄为材料,接种灰霉菌,并观察该菌对诱导抗病性的作用,研究MeJA对采后抗病的反应及其诱导作用,并对不同处理中番茄果实抵抗病原菌侵染能力、茉莉酸类物质含量、植物抗菌物质含量的诱导差异进行检测。结果表明:外源MeJA处理能够有效抑制番茄果实采后病害的发生,提高果实对琏格孢霉(Alternaria solani)、灰葡萄孢霉(Botrytis cinerea)、扩展青霉(Penicillium expansum)、匍枝根霉(Rhizopus stolonifer)病原菌侵染的广谱抗性,并通过诱导包括病程相关蛋白、酚类、番茄红素在内的抗菌物质积累,达到诱导抗病效果。 相似文献