基于生活方式的现代实木家具消费者行为研究

随着家具企业市场竞争日趋激烈,现代实木家具市场逐渐由卖方向买方的转移,给企业带来更大的挑战,为了能满足消费者需求,企业需要提升家具产品的价值,同时,也需要做出相应的营销策略,实现企业长远营销目标。在中国现代实木家具发展现状下,本文通过细分消费者AIO生活方式变量,对国内现代实木家具消费群体调研并细分,并在此基础上研究在中国现代实木家具发展现状的背景下,以消费者AIO生活方式变量为群体细分基础,调研并对国内现代实木家具消费群体进行分类,在此分类基础上以EKB模式作为理论框架,对现代实木家具消费者决策过程进行重点分析,经过归纳分析后,总结出各细分群体的消费行为特征。     

浅谈基于生活方式的生态设计

生态设计的本质意义和最终目标是,人们自觉认识到人与自然的和谐共生关系,养成节约、环保的生活习惯,形成科学、健康的生活方式。本文分析了以技术为核心的生态设计的局限性,提出了基于生活方式的生态设计,并以建筑和环境设计为例对其内涵、特征以及设计方法进行了探讨。     

城市地下空间的设计转向研究

通过分析城市地下空间现实案例,总结出城市地下空间设计转向的4个象限模型;通过案例阐释不同象限设计对象的特征,提出不同象限之间的设计转向路径及设计方法。通过论述从“关注功能的专用空间”转向“创造意义的生活场所”的设计必要性和可行性,提出城市地下空间设计应以创造有意义生活方式为导向。通过案例论证生活方式设计方法和空间叙事设计方法可以实现设计转向,提出从使用者的行为、环境、价值观3个方面的设计转向路径。创造有意义生活方式的城市地下空间设计可以构建城市、自然与人之间的和谐共融关系,满足居民不断升级的消费诉求,这是本文的实用价值。     

商品房购房群体市场细分研究

目的：将人口统计学变量与生活方式变量结合起来对商品房购房群体进行市场细分研究。方法：采用深度访谈法及问卷法,对北京市商品房购房群体特征及购买偏好进行调查。结果：将商品房购房群体通过生活方式变量划分为四个细分群体,工作积极群、社交休闲群、家庭自我群、中庸理性群。结论：商品房购房群体特点倾向于年龄较大,职业偏向于中高层管理人员且家庭收入较高,家庭状况为已婚。不同细分群体购房者在人口统计变量以及商品房购买偏好中有显著差异。     

Promoting wellbeing at university: the role of resilience for students of the built environment

Resilience is positively linked to academic engagement and achievement, and contributes to students’ mental health and wellbeing. Research was undertaken to measure the resilience of students undertaking studies in the built environment, identify the factors which contribute to high or low levels of student resilience and explore the relationship between resilience and wellbeing. Survey data were collected from 410 undergraduate students from Melbourne, Australia. Results identified that of the six components of resilience, students scored highest on building networks, staying healthy, interacting cooperatively and living authentically, and lowest in maintaining perspective. Experience, university policy and the interaction between the university, work and home environments was found to contribute to student resilience. Results also identified that resilience is an antecedent of student wellbeing. A conceptual model of resilience and student wellbeing is presented which draws on the ecological systems model. Universities can actively support student wellbeing by fostering resilience. Resilience can be developed by embedding resilience-building strategies within course structures, learning activities and assessment tasks. Universities can implement policies and procedures and offer assets and resources which create a learning environment that supports resilience-building behaviour.     

Comparative analysis of energy use in China building sector: current status,existing problems and solutions

Energy use in buildings has attracted more and more attention due to its significant proportion in the energy pan of the world. China is the second largest energy user, yet the situation of energy use in the China building sector remains unclear, due to problems of statistics and data processing and problematic use of these data. In this paper, a series of methods is developed, in the first place, to give strict definitions of energy data and to divide energy use into 4 sub-sectors according to the unique situation of China. Then, each sub-sector is further analyzed through international comparisons. Existing problems of energy use and solutions for energy reduction in each sub-sector are also discussed. Accordingly, it is found that China uses much less energy, in terms of both per capita and unit area, in buildings than developed countries. The difference in energy use could be attributed, in large part, to lifestyles of local people, which could determine their way of energy use but is more determined by cultural concepts than by others such as income, technique and so on, especially in China. However, to fulfill the requirements of lifestyles with higher living standards and lower energy consumption, technological innovations are needed.     

Bettering Biology?

Is there a danger that in inventing protocells we are turning away too quickly from nature's own ‘beautifully engineered self-assembly system’? Bill Watts , a partner at Max Fordham Consulting Engineers, asks us to take another look at the possibilities of biology for creating a wholly sustainable architecture that takes its aesthetic prompts from natural forms. Copyright © 2011 John Wiley & Sons, Ltd.