Bonferroni means with induced ordered weighted average operators

The induced ordered weighted average is an averaging aggregation operator that provides a parameterized family of aggregation operators between the minimum and the maximum. This paper presents some new generalizations by using Bonferroni means (BM) forming induced BM. The main advantage of this approach is the possibility of reordering the results according to complex ranking processes based on order-inducing variables. The work also presents some additional extensions by using the weighted ordered weighted average, immediate weights, and hybrid averages. Some further generalizations with generalized and quasi-arithmetic means are also developed to consider a wide range of particular cases including quadratic and geometric aggregations. The article also considers the applicability of the new approach in-group decision-making developing an application in sales forecasting.     

Research,development and growth in state-owned enterprises: empirical evidence from Ecuador

ABSTRACT

Investment in R&D is essential for the survival and growth of organizations. Recent literature has focused on the study of effects of R&D on the growth of private companies. However, there is no research studying the effects of R&D on the growth of Latin American public companies. This paper estimates, using an endogenous growth model, the effect of investments in R&D on sales growth in public enterprises of Ecuador. Data corresponding to a sample of 86 public companies have been taken from the Survey of Activities of Science and Technology (ACTI) of Ecuador for the period 2012 to 2014. These data are estimated by OLS. The results show that there is a statistically significant positive relation between investment in research and development and the growth of sales in public companies.     

我国彩电新星发展迅速的思考

在社会主义市场经济日益完善的今天,我国彩电行业中的新星企业能够迅速地发展,并取得后来者居上的业绩．从中可看到,企业要生存和发展,首先,必须定位准确;其次,是确定一个合理的产品价格,并充分利用自身资源优势,控制住企业的最佳规模．在产品推销中转变销售观念利用行销手段,紧紧把握住消费者的需求和喜好,才能扩大市场占有份额．     

考虑碳限额与销售努力的低碳供应链融资决策

将零售商销售努力内化,构建制造商碳减排资金约束的决策模型,研究制造商分别通过银行借贷、股权融资和组合融资的运营决策和融资策略。研究发现：碳减排资金较为短缺时,银行借贷并不总能使制造商获益,只有银行借贷带来的边际收益高于资金的影子价格,即减排资金严重不足时,银行借贷才能为制造商带来收益。政府碳配额的取值不会影响制造商的低碳融资渠道选择,股权融资下的减排量和销售努力水平最高,社会效益最大,组合融资次之,银行借贷最低。分红比例小于一定值时,股权融资对制造商更有利,否则银行借贷才是最佳低碳融资渠道。     

构建营销优势提升宏福品牌竞争力

贵州宏福磷酸二铵品牌已成为国产第一品牌，从产量和市场占有率上都在快速上升。本文从六个方面阐述加快构建宏福营销优势，全面争取市场竞争的主动。     

基于电子商务的制造业销售服务模型研究

为了克服制造企业传统销售模型的局限性，深入分析了电子商务环境下制造企业价值链的进化过程，从制造商角度出发，提出了基于B2C电子商务模式的制造企业售前、售中和售后服务模型，制造企业的整个销售服务可以看作是上述三个模型的统一体。提出了基于销售服务链的集成销售服务模型，分析了该模型潜在的问题。最后给出了一个实际案例。结果表明，该模型的主要优势在于降低了销售成本、缩短了响应时间，其思想对于制造企业构建“build2order”电子商务营销模式具有一定的意义。     

面向节约型社会的绿色住宅建设研究

详细介绍了绿色住宅的四个要素,即节地、节能、节水、节材,从建筑规划设计和施工出发,提出了正确处理节地、节能、节水、节材及满足建筑功能之间的具体措施,最后为推广绿色住宅,通过实施绿色营销来提升其竞争优势。     

浅谈城市供水区域计量的建设与发展

论述了三级供水区域计量体系的建立及作用,结合小区计量区域产销差不平衡的现象,分析了小区产销差不平衡产生的原因,进行了小区计量漏损系统的功能评价,提出了解决产销差的思路,最后探讨了区域计量的发展。     

基于网络搜索的商品房成交量预测研究

以全国商品房销售面积作为研究对象,以百度指数数据为基础,构建回归模型对全国商品房销售面积进行拟合和预测。结果表明:基于网络搜索数据的预测模型不仅能较好地预测全国商品房销售面积,具有较高的时效性,同时能够分析房地产市场各参与主体的行为趋势与规律。