城市形象的建筑环境美学设计问题

城市形象是创造富于个性化城市的关键,而建筑环境美学设计水准则是体现城市形象的要素之一。据此,作者从分析中国城市形象的美学误区出发,研究了不同城市建筑品位的形成特点,进而提出塑造好宜人城市美学空间的科学思考。     

The computer: liberator or jailor of the creative spirit

A discussion of the historical and aesthetic questions raised by the Fine Arts community regarding the uses of the computer by artists, its limitations and its potential. Creating a texture and context for this discussion necessitated the weaving into this discussion the role of technology, science, mathematics, the humanities, and aesthetics in the visual arts.     

“以人为本,师法自然”——基于中国传统美学思想的绿色包装设计

随着社会经济的不断发展,包装设计已经渗透到我们生活的方方面面。为更好的促进东西方文化交流,提高国内外市场竞争力,绿色包装设计应运而生。而绿色包装设计这一理念无论在情感上还是文化层面上都与寻求人与自然和谐统一的中国传统美学思想有着密不可分的联系。     

Beauty is more than screen deep: Improving the web survey respondent experience through socially-present and aesthetically-pleasing user interfaces

Web surveys are rapidly becoming standard issue in many researchers’ toolkits; however, measurement error has been shown to affect web surveys to a greater extent than paper-and-pencil surveys (Couper, 2000, Manfreda and Vehovar, 2002). Principles of aesthetic design and social presence have been applied to web surveys to reduce the prevalence of such error with promising results, which were further investigated in this research. A sample of 181 first-year psychology undergraduate students participated in this study. Participants were randomly allocated to view one of eight web survey interfaces, which varied by aesthetic quality and social presence. Exploratory structural equation modeling using the partial least squares method revealed that classical aesthetic quality and social presence were both positively related to perceived ease of use of the web survey interface and positive state affect; social presence and perceived ease of use were positively related to trust in the web survey researcher; classical aesthetic quality was negatively related to negative state affect; and, expressive aesthetic quality was negatively related to perceived ease of use and positively related to positive state affect. Interestingly, expressive aesthetic quality was also positively related to negative state affect. These relationships between aesthetic quality and social presence should inform best practice web survey design recommendations, and future empirical work should extend and test the generalizability of these findings.     

Modelling user experience with web sites: Usability, hedonic value, beauty and goodness

Recent research into user experience has identified the need for a theoretical model to build cumulative knowledge in research addressing how the overall quality or ‘goodness’ of an interactive product is formed. An experiment tested and extended Hassenzahl’s model of aesthetic experience. The study used a 2 × 2 × (2) experimental design with three factors: principles of screen design, principles for organizing information on a web page and experience of using a web site. Dependent variables included hedonic perceptions and evaluations of a web site as well as measures of task performance, navigation behaviour and mental effort. Measures, except Beauty, were sensitive to manipulation of web design. Beauty was influenced by hedonic attributes (identification and stimulation), but Goodness by both hedonic and pragmatic (user-perceived usability) attributes as well as task performance and mental effort. Hedonic quality was more stable with experience of web-site use than pragmatic quality and Beauty was more stable than Goodness.     

The influence of design aesthetics in usability testing: Effects on user performance and perceived usability

This article examined the effects of product aesthetics on several outcome variables in usability tests. Employing a computer simulation of a mobile phone, 60 adolescents (14-17 yrs) were asked to complete a number of typical tasks of mobile phone users. Two functionally identical mobile phones were manipulated with regard to their visual appearance (highly appealing vs not appealing) to determine the influence of appearance on perceived usability, performance measures and perceived attractiveness. The results showed that participants using the highly appealing phone rated their appliance as being more usable than participants operating the unappealing model. Furthermore, the visual appearance of the phone had a positive effect on performance, leading to reduced task completion times for the attractive model. The study discusses the implications for the use of adolescents in ergonomic research.     

从古典诗词中“花”意象旷观中国传统美学中的人与自然

＂意象＂是中国传统美学的核心要素,是中国古典诗歌的灵魂。＂意象＂生成的基础是人的审美体验。而＂花意象＂在古典诗词中俯拾皆是。＂花＂美丽的表象经过诗人词客主观的情感关照被赋予丰富的情感内涵,纷纷借＂花＂抒发情志,寄寓对生命的深切体悟。中国古典诗词中对＂花＂的描写,体现了中国人心灵深处人与自然交感互融的宇宙观和自然观,这种自然观直接导致了中国人审美化的人生态度。本文拟从古典诗词中的＂花意象＂探查中国传统美学中人与自然的关系,即中国古典美学的精神内核。     

现代审美视角下非遗文创品牌的视觉设计及包装插画研究

文章从现代审美视角出发,结合前人的研究论证,探讨与补充非遗文创在品牌视觉设计及包装插画方面研究的理论不足,为设计者提供更加开阔的设计思路和更为新颖的设计手法,从而提升非遗文创的整体设计效果。     

问题意识与理性思辨的结晶--评刘文良《绿色与安全:生态包装设计论》

《绿色与安全:生态包装设计论》是当前少有的专门研究生态包装设计的学术专著。该著对于生态包装的概念、生态包装设计的困惑与对策、食品药品等重要民生品包装设计的安全策略、方法与技术等重要理论与实践问题进行了深入探讨,尤其在科学界定生态包装的内涵、理性思辨关于生态包装的某些不合理"常识"以及与时俱进的学术与实践视野方面取得了重要建树。其鲜明的问题意识、务实的研究思路、严谨的求真精神在这部学术专著中得到了印证,为生态包装设计指明了方向、提供了遵循,堪称一把打开生态包装设计大门的"金钥匙"。     

A case study of socio-cultural and technical factors in automobile design: Discourses between designers and potential users on a new electric vehicle in Africa

Technological artifacts emerge and develop within social contexts, inextricably interconnecting technology and society. This article addresses this interconnection empirically, analyzing the implementation of an electric vehicle designed and built by students of automotive engineering at the Technical University of Munich (TUM) in Germany. The students created this vehicle to address problems of mobility for rural populations in Africa, aiming to provide local residents with better access to necessities of life such as healthcare, education, and transportation. The article examines African perceptions of and responses to the vehicle, as well as specific suggestions for future improvement. It discusses not only African reactions to the vehicle and its potential social impact on African societies, but also the concepts and ideas of the designers behind this automotive construction. It also acknowledges the ways in which the engineers based their work on assumptions about African needs rather than on substantial ethnographic research, which diminished their ability to succeed.