| 卓越工程师计划背景下的《市场调研与预测》课程改革 |
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| 引用本文： | 毛艳华. 卓越工程师计划背景下的《市场调研与预测》课程改革[J]. 宁波工程学院学报, 2011, 23(3): 85-88 |
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| 作者姓名： | 毛艳华 |
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| 作者单位： | 宁波工程学院,浙江宁波,315211 |
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| 摘 要： | 基于卓越工程师计划的要求本文首先分析了课程的现状和问题,确立了课程改革的目标,并提出了课程改革的方案,以提高学生的调研能力和职业素质。
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| 关 键 词： | 卓越工程师 市场调研与预测 改革 |
Reform on Market Research and Forecasting Course and Outstanding Engineer Program |
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| MAO Yan-hua. Reform on Market Research and Forecasting Course and Outstanding Engineer Program[J]. Journal of Ningbo University of Technology, 2011, 23(3): 85-88 |
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| Authors: | MAO Yan-hua |
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| Affiliation: | MAO Yan-hua (Ningbo University of Technology,Ningbo,Zhejiang,315016,China) |
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| Abstract: | Based on the requirements of the Outstanding Engineer Program,the paper analyzes the present situation of the course and the existing problems,determines the objectives for the reform and proposes the plan for the reform so as to raise the students' investigation ability and professional quality. |
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| Keywords: | Outstanding Engineer Market Research and Forecasting reform |
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