就视觉艺术论平面设计的新发展

首先提出了数码技术改变了当代平面设计的发展模式,使平面设计拥有了更多的创作和想象空间。在这个重要的前提下,进而分析了当代平面设计的新的发展方向,即国际化与多元化,时空化,本土化,人性化与绿色设计理念这4个发展方向。以期提醒广大平面设计师要能紧紧把握住视觉艺术的发展潮流,充分利用数码产品和网络带来的新技术,设计出符合现代视觉艺术审美要求的设计作品。

New Development of Graphic Design in the Visual Arts

Firstly, it presented the digital technology had changed the development mode of contemporary graphic design, making the graphic design has a more creative and imagination. In this important premise, it analyzed the new direction of development of contemporary graphic design, namely internationalization and diversification, the space and time, localization, humanity and green design concept. In order to remind the graphic designer to be able to firmly grasp the trend of the development of the visual arts, and take full advantage of the new technology of digital products and network, design works to meet the aesthetic requirements of modern visual arts.