| 色彩设计与选择 |
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| 引用本文： | 李亮之. 色彩设计与选择[J]. 食品与生物技术学报, 1992, 11(4) |
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| 作者姓名： | 李亮之 |
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| 作者单位： | 无锡轻工业学院工业设计系 |
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| 摘 要： | 在视觉设计中,色彩选择的基本动机之一是为了吸引注意力。高能见度的原色可获得最佳的注意力,而在一定时期内,其深浅变化则应根据流行趋势等一些色彩属性形成色彩系列以增加特殊的感情吸引力,当确定了色彩基本规格之后,将这些色相组成统一的设计作品,就要遵循色彩组合形式法则。功能色彩、市场色彩以及构成色彩这三个方面均不可偏颇。
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| 关 键 词： | 色彩调节 色彩设计 色彩选择 功能色彩 市场色彩 构成色彩 |
The Design and Selection of Colour |
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| Li Liangzhi Dept. of Industrial Design. The Design and Selection of Colour[J]. Journal of Food Science and Biotechnology, 1992, 11(4) |
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| Authors: | Li Liangzhi Dept. of Industrial Design |
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| Affiliation: | Li Liangzhi Dept. of Industrial Design |
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| Abstract: | It is concluded in this paper that one of the basic reasons for colour selection to visual design is to attract attention. Primary colours with the highest visibility are the best attention getters. Yet at any given time, their shades, tints and tomes will vary according to current trends and some other colours attributes to creats a specific emotional appeal. When colour specifications have been completed, the way that the hues are combined in a unified design object is to follow the formal laws about colour combination. To this end, we should not be biased towards one of the three aspects: functional colour, marketable colour and constructive colour. |
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| Keywords: | Colour adjustment Colour design Colour selection Functional colour Marketable colour Constructive colour |
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