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Scheduling the factory pick-up of new cars
Authors:Christoph Mellentien  Christoph Schwindt  Norbert Trautmann
Affiliation:(1) Institut für Wirtschaftstheorie und Operations Research, Universität Karlsruhe, 76128 Karlsruhe, Germany;(2) Institut für Wirtschaftswissenschaft, Technische Universität Clausthal, 38678 Clausthal-Zellerfeld, Germany
Abstract:Car manufacturers increasingly offer delivery programs for the factory pick-up of new cars. Such a program consists of a broad range of event-marketing activities. In this paper we investigate the problem of scheduling the delivery program activities of one day such that the sum of the customersrsquo waiting times is minimized. We show how to model this problem as a resource-constrained project scheduling problem with nonregular objective function, and we present a relaxation-based beam-search solution heuristic. The relaxations are solved by exploiting a duality relationship between temporal scheduling and min-cost network flow problems. This approach has been developed in cooperation with a German automaker. The performance of the heuristic has been evaluated based on practical and randomly generated test instances. Correspondence to: Christoph MellentienThe authors would like to thank Margit Frank (Porsche AG) and Benjamin Müller (University of Bern) for their valuable contributions to this work.
Keywords:Customer relationship management  Factory pick-up  Resource-constrained project scheduling  Minimum-cost flows
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