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Tales of the expected: investigating the rhetorical strategies of innovation champions |
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| Authors: | Roine Leiringer Paula Cardellino |
| Affiliation: | 1. School of Construction Management and Engineering , University of Reading , Reading, UK r.leiringer@reading.ac.uk;3. School of Construction Management and Engineering , University of Reading , Reading, UK |
| Abstract: | |
| Keywords: | Innovation innovation champion rhetorical strategies impression management legitimacy |