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感性消费需求下的设计艺术
引用本文:彭涛,宋涛,李江泳.感性消费需求下的设计艺术[J].数码设计:surface,2009(5):162-163.
作者姓名:彭涛  宋涛  李江泳
作者单位:吉首大学;湘潭大学
摘    要:科技进步带来丰盛的商品,我们的生活方式、消费需求发生极大转变,社会进入感性消费时代,本文论述了消费心理变化的主观和客观因素,探索感性消费需求心理变化趋势,呼吁企业和设计师关注消费需求的变化,探索感性消费需求下的个性化设计艺术。

关 键 词:感性消费  消费心理  需求  个性化

Design Art under Perception Consumer Demands
Authors:PENG Tao  SONG Tao  LI Jiangyong
Affiliation:PENG Tao SONG Tao LI Jiangyong
Abstract:The advance in technology brought sumptuous commodity,our life style and the consumer demands had the enormous transformation,the society entered into a perceptual expense time,this article elaborated the subjective and the objective factor of the expense psychology change,and explored psychology change tendency of the perception consumer demands,appealed that the enterprise and the designer should pay attention to the change of consumer demands,and explore the personalized design art under perception consumer demands.
Keywords:perception expends  expense psychology  demands  personalized
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