| 医药企业客户关系管理系统的设计与实现 |
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| 引用本文： | 陈晓燕.医药企业客户关系管理系统的设计与实现[J].电脑与微电子技术,2013(19):77-80. |
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| 作者姓名： | 陈晓燕 |
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| 作者单位： | 同济大学软件学院,上海200092 |
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| 摘 要： | 以医药企业为对象，设计并实现客户关系管理系统。在分析医药企业的业务流程和实际需求的基础上。对该系统的需求、设计及实现进行详细的分析和阐述。采用IntelliJIDEA作为3t-3K工具，SQLSever2008作为系统的数据库平台，成功开发设计以B／S架构为基础的客户关系管理管理系统。
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| 关 键 词： | B S架构 CRM 客户关系管理 |
Design and Implementation of Customer Relationship Management for Pharmaceutical Enterprises |
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| Authors: | CHEN Xiao-yan |
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| Affiliation: | CHEN Xiao-yan (College of Software, Tongji University, Shanghai 200092) |
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| Abstract: | Detailed analyses and elaborates the design and development of customer relationship manage ment system, which is based on Browser/Server for enterprise after the analysis of business pro cesses and demand. Develops the system with Java coding language and IntelliJ IDEA as devel opment tool, and SQL Sever 2008 as database. |
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| Keywords: | B/S Mode CRM Customer Relationship Management |
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