以"天人合一"探究中国包装设计

从中国的传统意象图形符号入手,来研究包装设计对这些意象符号应用的象征意义.从这些图形的应用中,可以感受到中国"天人合一"的观念在东方包装设计中的应用.例如"方、圆、葫芦形、方碑形、象形文字、书法文字"等图形元素等.因此可以得出结论:中国大多传统化包装设计的构图、造型、图形元素的应用,深受"天人合一"的观念影响,是一种民族文化心理结构的契合.

Probe into the Chinese package design with " harmony between man and nature "

The symbolic meaning of Chinese traditional image graphical symbol for package design was studied.The application of "harmony between man and nature" idea in the eastern package design can be experienced from the element of figures such as square,round,shape of the calabash,shape of square tablet,pictograph,and calligraphy characters.It was concluded that the application of composition,model,and figure element of most tradition package designs of China was influenced by the idea of "harmony between man and nature " deeply,it is the psychological structure of Chinese national culture.