江西省水上旅游产业园发展初探

从区域视角整体规划水上旅游产业发展战略,整合水上旅游资源,建设水上旅游产业园,即既包含传统观光度假、休闲娱乐等功能,又考虑涵盖上下游相关商品和服务的研发制造、营销推广以及生态环保理念的科普教育等功能,对有效促进水上旅游与相关产业融合及推进区域生态经济建设,具有重要战略意义。参考旅游产业园相关理论和实践,从理论层面分析了水上产业园的概念内涵和战略意义,提出江西省发展水上旅游产业园的建议。

A preliminary exploration of water tourism industrial park in Jiangxi Province

This paper suggests that developing water tourism industrial park and making corresponding plans from a regional perspective is of strategic significance as a promotion of water tourism,industrial integration and ecological economy. Water tourism industrial park should not only consider the traditional tourism function, but also include other functions such as development, production and promotion of related commodities and services, and environ- mental education. This paper analyses the concept and significance of water tourism industrial park, and discusses the necessity and operational strategy of constructing such park in Jiangxi Province.