文化创意产品设计过程情境建模方法研究

目的在产品设计过程中为了使文化创意更好地融入到产品中,有效地提高用户对文化产品的满意度,提出基于文化情境的产品设计过程方法。方法对文化产品设计过程情境建模方法进行分析,建立设计过程中的需求情境模型,运用图解思维、任务分析、情境构筑、语义差异法、感性工学和意象尺度等设计方法,建立文化情境转移模型,基于可拓学的方法提出优度评价方法,以推进方案群的优化设计。结论以酒瓶设计为例,对设计方法进行验证,表明该方法的有效性。

Situation Modeling Method in the Design of the Culture and Creative Products

Design methods based on cultural situation are put forward to better integrate culture creativity into products design and effectively improve the user''s satisfaction about cultural products. The paper analyzed situation modeling methods for cultural products, built a need situation model and then utilized approaches like graphic thinking, task analysis, situation construction, semantic differential method, kansei engineering and image scale to establish a cultural situation transfer model. It came up with a superiority evaluation method based on extenics so as to promote the optimization design of the solution group. As a result, with design of wine bottle as an example, this design method has been demonstrated with good effectiveness.