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欧洲护肤品市场重整旗鼓
引用本文:王伟.欧洲护肤品市场重整旗鼓[J].日用化学品科学,2007,30(5):8-10.
作者姓名:王伟
作者单位:山西综合职业技术学院轻工分院,山西,太原,030013
摘    要:概述了欧洲各国的护肤品市场现状。对欧洲护肤品市场尤其是面部护肤品市场进行了分析,并对欧洲护肤品市场的发展趋势进行了探讨。论述了法国的化妆品及盥洗用品市场,并对法国的香水市场进行了分析,指出尽管法国的香水市场已经饱和,但随着技术的革新、质量的改进以及新品的推出,香水市场仍有发展的空间。

关 键 词:化妆品  护肤用品  欧洲  市场
文章编号:1006-7264(2007)05-0008-03
修稿时间:2007-04-04

European skin care market continues to rally
WANG Wei.European skin care market continues to rally[J].Detergent & Cosmetics,2007,30(5):8-10.
Authors:WANG Wei
Affiliation:The Light Industry Branch of Shanxi General Vocational Technical College, Taiyuan 030013, China
Abstract:The market situation of European skin care product is related. European skin care market, especially the facial skin care market is analyzed, and the development trend of European skin care market is discussed. The French cosmetic and toilet market is clarified and the French fragrance market is also analyzed. Although the fragrance market is saturated that it is still possible to grasp the market share with innovation, new launch and qualitative perfumes.
Keywords:cosmetic  skin care product  Europe  market
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