| 中国社交类应用用户行为研究 |
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| 引用本文： | 陈云.中国社交类应用用户行为研究[J].互联网天地,2014(1):57-63. |
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| 作者姓名： | 陈云 |
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| 作者单位： | 中国互联网络信息中心,北京100019 |
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| 摘 要： | "社交类应用"泛指具有社交功能的互联网应用,包括社交网站、微博、即时通信工具、博客、论坛等,本文重点研究社交网站、微博以及即时通信工具。在社交类应用用户特征及重叠情况、社交类应用用户变化以及各社交类应用用户使用行为差异的研究基础上,分析了社交类应用对新闻资讯类网站、网络购物、手机在线游戏等相关产业的影响,并对社交类应用的发展提出了相关建议。
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| 关 键 词： | 社交类应用 社交网站 微博 即时通信 用户特征 使用行为差异 新闻资讯类网站 网络购物 手机在线游戏 |
Research on Behavior of China Social Networking Application Users |
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| Chen Yun.Research on Behavior of China Social Networking Application Users[J].China Internet,2014(1):57-63. |
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| Authors: | Chen Yun |
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| Affiliation: | Chen Yun(China Internet Network Information Center, Beijing 100190,China) |
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| Abstract: | Social networking application refers to the Intemet application which has the social function, including social networking sites, microblogging, instant messenger, blog, BBS, etc. This article focuses on social networking sites, microblogging and instant messenger. Based on the study of social networking application users＇ characteristic and overlap, user changes and the differences of user behavior, the impact on news and information websites, online shopping, mobile phone online gaming industry has been analyzed, and the development of social networking application has been proposed. |
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| Keywords: | social networking application social networking sites microblogging instant messenger user characteristic using behavioral differences news and information website online shopping mobile phone online game |
| 本文献已被 CNKI 维普 等数据库收录！ |
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