| 浅析中国的网络广告市场 |
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| 引用本文： | 毛览瑾.浅析中国的网络广告市场[J].浙江纺织服装职业技术学院学报,2005,4(2):49-51. |
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| 作者姓名： | 毛览瑾 |
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| 作者单位： | 浙江纺织服装职业技术学院,浙江宁波,315211 |
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| 摘 要： | 21世纪是互联网时代,网络广告正以其独具的优势吸引着越来越多厂商和广告商的注意力,在网络新媒体和传统媒体争夺广告市场的今天,我们必须认清网络广告的发展趋势,切中要害,寻找解决问题的方法.
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| 关 键 词： | 网络广告特征 发展趋势 解决方法 |
| 文章编号： | 1671-9751（2005）02-0049-03 |
| 收稿时间： | 2004-11-27 |
| 修稿时间： | 2004年11月27 |
On China's Network Advertisement Market |
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| MAO Lan-jin.On China''''s Network Advertisement Market[J].Journal of Zhejiang Textile & Fashion College,2005,4(2):49-51. |
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| Authors: | MAO Lan-jin |
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| Affiliation: | MAO Lan-jin |
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| Abstract: | The 21st century is the age of network. Network advertisement is attracting more and more attention of manufacturers and advertisers just with its particular advantage. Today, with new network media and traditional media fighting for the advertisement market, we must clearly know the developing trend of network advertisement and try to find the solutions to the problems. |
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| Keywords: | China network advertisement characteristic developing trend solution |
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