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对钢铁企业营销模式的分析
引用本文:肖莉,张志军. 对钢铁企业营销模式的分析[J]. 河北冶金, 2010, 0(6): 41-43
作者姓名:肖莉  张志军
作者单位:河北钢铁集团,石家庄现货销售分公司,河北,石家庄,050000;河北钢铁集团,石家庄现货销售分公司,河北,石家庄,050000
摘    要:介绍了钢铁企业营销模式的发展历程,对现有营销模式的利弊做了较为系统与详尽的阐述,针对目前钢厂营销模式的优缺点,分析了钢厂营销模式的发展方向和具体构想。

关 键 词:钢铁企业  营销模式  分析

ANALYSIS ABOUT MARKET AND SALES MODEL IN IRON AND STEEL BUSINESS
Xiao Li,Zhang Zhijun. ANALYSIS ABOUT MARKET AND SALES MODEL IN IRON AND STEEL BUSINESS[J]. Hebei Metallurgy, 2010, 0(6): 41-43
Authors:Xiao Li  Zhang Zhijun
Affiliation:(Shijiazhuang Spots Sales Division,Hebei Iron and Steel Group Company,Shijiazhuang,Hebei,050000)
Abstract:It is introduced the development history of market and sales model of iron and steel businesses,stated pros and cons of present model in system and detail,analyzed its developing direction and concrete ideas.
Keywords:iron and steel business  market and sales model  analysis
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