| 我国液态奶的营销分析 |
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| 引用本文： | 阎姝. 我国液态奶的营销分析[J]. 饮料工业, 2007, 10(6): 18-20 |
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| 作者姓名： | 阎姝 |
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| 作者单位： | 沈阳师范大学国际商学院,辽宁沈阳,110034 |
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| 摘 要： | 主要介绍了液态奶的现状以及存在的一些问题,并提出了加强和改善我国液态奶市场的营销建议。
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| 关 键 词： | 液态奶 营销 渠道 |
| 收稿时间： | 2007-06-10 |
| 修稿时间： | 2007-06-10 |
Analysis of marketing of liquid state milk in China |
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| YAN Shu. Analysis of marketing of liquid state milk in China[J]. Beverage Industry, 2007, 10(6): 18-20 |
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| Authors: | YAN Shu |
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| Affiliation: | International Business College, Shenyang Normal University, Shenyang 110034, Liaoning, China |
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| Abstract: | The status quo of liquid state milk in China and some existing problems concerned are briefly described, and suggestions made on the improvement in its marketing in China. |
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| Keywords: | liquid state milk marketing channel |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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