关联规则挖掘在网上书店系统中的应用

数据挖掘技术是在大量的数据中发现未知知识的数据分析技术,利用数据挖掘技术分析客户数据,发现其中的规律,从而为商务决策提供依据.本文研究了关联规则的相关分析并应用于网上书店系统,实现客户订单数据的关联规则挖掘.

The Application of Association Rules Mining to on-line Bookshop System

Data Mining is the data analysis technology that finds unknown knowledge in the large amount of data. Using data mining technology to analyze customers' data, we can find customer behavior model to provide support for decision-making of commerce.The paper studies the correlation analysis of association rules and applies association rules mining to a on-line bookshop.Mining association rules of orders data is realized.