文化遗产法海寺壁画艺术的文创产品设计研究

目的以物质文化遗产明代法海寺壁画中的图案与色彩为原始素材,研究以文化遗产内容为设计对象的文创产品设计方法,旨在形成特定文化遗产向产品设计转换的方式探索。方法通过文创产品设计应用方向的主题性构建与分化,对原始图案与色彩的转换设计,分析研究壁画这种特定文化遗产的绘画特征(如应物象形的图案类型、随类赋彩的色彩特征等)向文创产品的创新转换中的方式、方法变化。结果结合设计案例,分析研究了壁画图案、色彩的主题构建可能性与多元性应用,以期为此类文化遗产在文创产品设计中的应用研究建立实践样本与方法积累。结论本研究对将中国文化遗产转化为创意产业及文创产品设计,提升国家文化软实力和文化生产力具有重要启示意义。

Cultural and Creative Product Design of the Fresco Art of Fahai Temple Based on Cultural Heritage Law

The work aims to take the patterns and colors in the frescoes of tangible cultural heritage Fahai Temple in the Ming Dynasty as the original material to study the design method of cultural and creative products with the content of cultural heritage as the design object, aiming to explore the way of transformation from specific cultural heritage to product design. Through the thematic construction and differentiation of the application direction of cultural and creative product design, and the transformation design of the original patterns and colors, the changes in modes and methods of transforming painting characteristics (such as pictographic pattern types of objects, color characteristics with painting color according to type, etc.) of the frescoes as a specific cultural heritage to the innovation of cultural and creative products were analyzed and studied. Combined with the design case, the possibility and multiple application of the thematic construction of fresco patterns and colors were analyzed and studied, to accumulate practical samples and methods for the application research of such cultural heritage in cultural and creative product design. This study is of great enlightening significance not only to the transformation of Chinese cultural heritage into creative industries and cultural and creative product design, but also to the promotion of national cultural soft power and cultural productivity.