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信息可视化在茶叶包装设计中的应用
引用本文:谢琪,秦雨炀.信息可视化在茶叶包装设计中的应用[J].食品与机械,2022(11):130-135.
作者姓名:谢琪  秦雨炀
作者单位:长沙理工大学设计艺术学院,湖南 长沙 410114
基金项目:湖南省社会科学基金项目(编号:20YBA009)
摘    要:从茶叶功能性信息入手,以信息可视化为手段,以茶叶包装为媒介,阐述了通过三者的互通实现茶叶与消费者之间的视觉沟通,并探讨了茶叶包装信息可视化设计的原则和方法,指出将茶叶的相关信息简便快速有效地传递给消费者,可以实现促销目的。

关 键 词:信息可视化  茶叶  包装设计  信息层级

Application of information visualization technology in tea packaging design
XIE Qi,QIN Yu-yang.Application of information visualization technology in tea packaging design[J].Food and Machinery,2022(11):130-135.
Authors:XIE Qi  QIN Yu-yang
Affiliation:School of Art and Design, Changsha University of Seience & Technology, Changsha, Hunan 400114 , China
Abstract:With functional information of tea as the starting point, information visualization as the means and tea packaging as the medium, benefiting from the visual communication between tea and consumers realized by the joint forces of the three, this paper discusses the principles and methods of information visualization in tea packaging design, and transmits the relevant information of tea to consumers easily, quickly and effectively to achieve the purpose of promotion.
Keywords:
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