| 我国高等商科教育的SWOT分析与发展对策 |
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| 引用本文： | 蔡四平. 我国高等商科教育的SWOT分析与发展对策[J]. 现代大学教育, 2004, 0(2): 50-53 |
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| 作者姓名： | 蔡四平 |
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| 作者单位： | 中南大学商学院 |
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| 摘 要： | 本文利用SW0T的原理和中国加入WT0的机遇，全面系统地对我国高等商科教育发展的内部组织条件和外部环境进行了分析，并指出坚持对高等商科教育的发展给予积极而有效的指导和支持，国内商学院要自身不断努力。文章的对策是对高等商科教育的未来发展的战略模式予以构建，以期对现实运作提供理论上的借鉴。
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| 关 键 词： | 高等商科教育 SW0T 中国 入世 对策 组织条件 教育产业 发展性战略 |
| 文章编号： | 1671-1610(2004)02-0050-04 |
| 修稿时间： | 2003-11-20 |
SWOT Analysis and Development Strategy of Higher Business Education in China |
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| Cai Siping. SWOT Analysis and Development Strategy of Higher Business Education in China[J]. Modern University Education, 2004, 0(2): 50-53 |
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| Authors: | Cai Siping |
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| Abstract: | By using SWOT model and accession to WTO, the essay first offers an overall systematical analysis of internal condition and external environment of high business education in China. And then, it points out that, on one hand, high business education should be be offered positive and effective guide and support,; on the other hand, domestic Colleges of Business should improve themselves. The strategy of this essay is to reconstructure a development blueprint, thus to provide some theoretic reference for the development of High Business Education. |
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| Keywords: | WTO higher business education SWOT strategy |
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