博览会的环境意象与人群行为特征

环境空间中的可移动元素———人群的活动,与其中的静止元素是同等重要的,它在很大程度上影响着整体环境的效能,然而有些时候却是无序的和随机的。这里从工业设计的角度讨论大型公共交流环境空间中人群行为的过程和规律———特别是博览会中设计对行为的引导与控制作用,通过设计环境意象来表达行为特征、影响行为习惯、改变行为方式,形成对环境空间整体功能的判断,达到行为过程的有序性和有效性。

Environment images and behavior characters in expos

People's activity,the moveable element of the environment,is as important as the immovable one of that,for it deeply affects the efficiency of the whole environment.However,it is sometimes out-of-order and stochastic.The behavior process and regularity of people in the large-scale public communication environment,especially the inducement and control to people's behavior in the exposition,is studied in this thesis,in the light of Industrial Design.Environment image can be designed to express behavior characteristics,influence behavior habits and change behavior modes,so as to form estimation of the holistic function of the environment and make the behavior process orderly and effective,which will contribute to the holistic programming and design of the 2010 expo.