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国外无缝服装行业竞争力分析
引用本文:张科静,胡小红. 国外无缝服装行业竞争力分析[J]. 国际纺织导报, 2009, 37(7): 62-64,66,67
作者姓名:张科静  胡小红
作者单位:东华大学纺织经济与管理研究中心 中国;东华大学纺织经济与管理研究中心 中国
摘    要:介绍了国外无缝服装行业的发展历程、主要生产地分布及其特点。分析比较了国外6家重点生产企业,以及以色列无缝生产基地的运营及利润率情况。基于国外无缝服装行业的相对优势、劣势、机会和威胁(SWOT)的分析,阐述了国外无缝服装生产企业在目前竞争环境中的发展战略与对策。随着中国无缝服装行业的迅猛发展,国际无缝服装行业结构发生了变化,国外无缝服装行业面临产业转移,这对中国无缝服装生产行业来讲意味着机会和挑战。

关 键 词:无缝服装行业  SWOT分析  产业转移

Analysis of competitiveness of overseas seamless apparel industry
Zhang Kejing,Hu Xiaohong. Analysis of competitiveness of overseas seamless apparel industry[J]. Shanghai-Frankfurt am Main, 2009, 37(7): 62-64,66,67
Authors:Zhang Kejing  Hu Xiaohong
Affiliation:( Research Center for Textile Economy & Management, Donghua University, Shanghai/China)
Abstract:This paper presented the development of overseas seamless apparel industry. Six key seamless apparel manufacturers were analyzed and compared,and the operational data and profitability of three Israelis seamless apparel manufacturers were studied,which showed the weakening competitiveness of overseas seamless apparel industry. Based on the SWOT (Strength,Weakness,Opportunity and Threat) analysis,strategies and measures of the overseas seamless apparel industry were described. With the development of Chinese...
Keywords:seamless apparel industry  SWOT analysis  industrial transfer  
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