产品开发过程中的危机管理

产品开发过程的危机通常无法避免，而应对危机并非一件易事．欲使危机的负面影响降至最低，运用规范的方法应对危机尤显重要．针对目前产品开发的行为特征，提出产品开发过程中应对危机的行为模式．

Methodical management of crises in product development

Crises of any kind often are an inevitable obstacle when developing new products, especially as they are difficult to overcome. All the more, a methodical approach is necessary to handle any crisis systematically. This article proposes a procedural model that provides guidance on how to act in case of a crisis during the design of a technical product.