| 移动商务--电信业的新商机 |
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| 引用本文： | 韩昊.移动商务--电信业的新商机[J].世界电信,2005,18(3):13-17. |
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| 作者姓名： | 韩昊 |
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| 作者单位： | 信息产业部电信研究院 |
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| 摘 要： | 解释了何为移动商务。阐明了关键的行业参与者以及移动商务为这些参与者带来的价值。从数字内容、产品／服务两个方面，介绍了澳大利亚移动商务的发展现状，并拓展到全球移动商务的新近发展。分析了移动商务关键的成功因素和其面临的挑战，描绘了移动商务的未来发展。
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| 关 键 词： | 移动商务 移动支付 移动运营商 服务批发商 金融机构 |
Mobile Commerce--New Opportunities for Telecom Industry |
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| Han Hao.Mobile Commerce--New Opportunities for Telecom Industry[J].World Telecommunications,2005,18(3):13-17. |
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| Authors: | Han Hao |
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| Abstract: | This article explained what is mobile commerce, points out the key industry participant and the value of mobile commerce. The article also introduces the status quo of Australian mobile commerce and extends it to the latest development of global mobile commerce in aspects of digital contents, products and services. The successful factors and challenges of mobile commerce are stated, the future development of mobile commerce is described. |
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| Keywords: | Mobile commerce Mobile payment Mobile operator Merchant Financial institutions |
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