| 泛商业设计 |
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| 引用本文： | 罗四维. 泛商业设计[J]. 时代建筑, 2005, 0(2): 102-105 |
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| 作者姓名： | 罗四维 |
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| 作者单位： | 畅想建筑设计事务所,上海市大连路1546号B栋22层C、D座 |
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| 摘 要： | 商业的本质是交换。交换的主体是人，客体是交换平台和交换物。商业建筑只是变换平台的部分形态。商业建筑设计是最实在的建筑设计顾客、交换平台，商业媒介，城市等的多向互动，将产生共赢的结果，文章通过四个设计项目阐述作者在这方面的思考和探索．
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| 关 键 词： | 商业 交换 交换平台 顾客广告 |
| 文章编号： | 1005-684X（2005）02-0102-04 |
| 收稿时间： | 2005-01-17 |
| 修稿时间： | 2005-01-17 |
Pan-Commercial Designing |
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| LUO Si-wei. Pan-Commercial Designing[J]. Time Architecture, 2005, 0(2): 102-105 |
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| Authors: | LUO Si-wei |
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| Abstract: | The essence of commerce lies in exchanging. The subject in commercial exchanging is people; while the object is the exchange settings and goods.The commercial buildings are just the partial form within theexchange settings. Commercial architectural design is a very down-to-the-earth practice.The customers, the exchange settings, the commercial channels, as well as the city interact with each other, resulting in a win-win situation. In this article, the author describes his reflections upon, and explorations into, the four concerned projects. |
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| Keywords: | Commerce,Exchanging,Exchange Setting,Customer,Advertisement |
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