施工企业投标报价决策探讨

通过研究工程投标时影响报价的因素,针对投标现状,分析了投标报价中存在的多种因素,介绍了通常情况下的基本报价策略,从决策目标,报价参考指标,其他细节三方面探讨了投标报价决策,并阐述其在具体工程中的应用。

Discussion on quotation policy of construction enterprise bids

Through the research on influencing factors of quotation in construction bids,aiming at the current situation of the bids,the thesis analyzed many kinds of factors existing in the bid quotation,introduced the generally basic quotation strategies,discussed the bid quotation policy from the following three aspects： the target of the policy,the reference index of quotation and other details,and illustrated its application in specific engineering.