Consumer confusion from price competition and excessive product attributes under the curse of dimensionality |
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Authors: | Ebina Takeshi Kinjo Keita |
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Affiliation: | 1.School of Commerce, Meiji University, 1-1, Kanda-surugadai, Chiyoda-ku, Tokyo, Japan ;2.Faculty of Economics, Okinawa International University, 2-6-1 Ginowan, Ginowan City, Okinawa, Japan ; |
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Abstract: | AI & SOCIETY - The purpose of our study is to (i) investigate the effects of the number of products, product attributes, and prices on consumer confusion, (ii) conduct a numerical analysis to... |
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