| 专业化经营是中国木工机械企业发展的必由之路 |
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| 引用本文： | 马启升.专业化经营是中国木工机械企业发展的必由之路[J].木材加工机械,2008,19(4):1-3,32. |
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| 作者姓名： | 马启升 |
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| 作者单位： | 中国林业机械协会,北京,100029 |
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| 摘 要： | 提出木工机械专业化经营的概念,指出木工机械企业选择经营战略存在的认识上的误区,对中国木工机械企业应选择专业化经营战略进行论述,指出中国木工机械企业应遵循"小而专、专而精、精而强、强而大"的发展路径.
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| 关 键 词： | 木工机械 经营战略 专业化 |
Special management is the only way for development of Chinese woodworking machinery enterprises |
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| MA Qi-sheng.Special management is the only way for development of Chinese woodworking machinery enterprises[J].Wood Processing Machinery,2008,19(4):1-3,32. |
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| Authors: | MA Qi-sheng |
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| Affiliation: | MA Qi-sheng (China National Forestry Machinery Assocation,Beijing 100029,China) |
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| Abstract: | This thesis advances management concepts of woodworking machinery specialization, points out long- standing mistaken ideas in choosing management stratage for woodworking enterprises,elucidates the idea that Chinese woodworking enterprises ought to choose special management strategies, and states that Chinese woodworking machinery manufacturing enterprises follow the developing path of simplification, specialization, exactnesss and strengthening. |
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| Keywords: | woodworking machinery management strategy specialization |
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