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Evaluation of an integrated Knowledge Discovery and Data Mining process model |
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| Authors: | Sumana Sharma Kweku-Muata Osei-Bryson George M Kasper |
| Affiliation: | 1. IESEG School of Management – Université Catholique de Lille (LEM, UMR CNRS 9221), Department of Marketing, 3 Rue de la Digue, F-59000 Lille, France;2. The University of Western Australia – UWA Business School, M263, 35 Stirling Highway, Crawley, 6009, Australia;3. Faculty of Economics and Business Administration, Ghent University, Tweekerkenstraat 2, B-9000 Ghent, Belgium |
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