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多物品最优网上动态拍卖设计
引用本文:陈胜利,吴辉球,罗云峰.多物品最优网上动态拍卖设计[J].山东大学学报(工学版),2008,38(2):120-126.
作者姓名:陈胜利  吴辉球  罗云峰
作者单位:华中科技大学系统工程研究所,湖北,武汉,430074
摘    要:针对现有网上拍卖机制设计存在的不足,结合网上拍卖参数设置的特点,运用动态规划优化理论、边际收益和边际成本分析方法,分别对多物品动态拍卖的最优数量、多物品网上同价最优动态拍卖以及多物品网上歧视价格最优动态拍卖进行了设计,并进行了比较分析.

关 键 词:多物品  网上  最优动态拍卖  设计
文章编号:1672-3961(2008)02-0120-07
收稿时间:2007-01-23
修稿时间:2007年1月23日

Optimal design of online multi-unit dynamic auctions
CHEN Sheng-li,WU Hui-qiu,LUO Yun-feng.Optimal design of online multi-unit dynamic auctions[J].Journal of Shandong University of Technology,2008,38(2):120-126.
Authors:CHEN Sheng-li  WU Hui-qiu  LUO Yun-feng
Affiliation:Institute of Systems Engineering, Huazhong University of Science and Technology, Wuhan 430074, China
Abstract:Aiming to overcome the disadvantage of current online auction mechanisms design, the variable characteristic of online auctions was given, the dynamic program theory was introduced and the method of marginal revenue and marginal cost were analyzed.  In addition, the optimal number of online multi-unit dynamic auctions,  the online multi-unit optimal dynamic uniform price auctions and the online multi unit optimal dynamic discriminatory auctions were studied. Finally, a  comparative analysis of these two auction mechanisms was given.
Keywords:multi-unit  online  optimal dynamic auctions  design
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