全媒体时代节目主持人的转型升级探究

近年来我国媒体传播业蓬勃发展,对传统媒体带来的冲击也是必然的,节目主持人应该抓住机遇,直面挑战,积极探索有利于自身与整个行业发展的模式,节目主持人如何实现转型值得高度关注。

Study on the Transformation and Upgrading of A nchorpersons in the Omnimedia Era

In recent years,the vigorous development of my country's media communication industry is obvious,and the impact on traditional media is also inevitable.Anchorpersons should seize opportunities,face challenges,and actively explore the mode which is benefit to both themselves and the whole industry.How to rea lize the transformation deserves more attention by the industry。