| 广告设计中的人文气质与流行文化 |
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| 引用本文： | 朱丹. 广告设计中的人文气质与流行文化[J]. 数码设计:surface, 2010, 0(4): 64-65 |
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| 作者姓名： | 朱丹 |
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| 作者单位： | 商丘师范学院 |
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| 摘 要： | 本文阐述了什么是广告和广告的发展,广告文化的真正价值体现。认为广告不是纯粹的艺术,而是商业文化的表现形式,因此,不该过多地在文化上下功夫,应该多加注流行文化元素,这样,才能使广告设计有长足的发展。
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| 关 键 词： | 功用性 商业文化 流行文化 时尚文化 |
Advertising Design in the Human Temperament and Popular Culture |
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| ZHU Dan. Advertising Design in the Human Temperament and Popular Culture[J]. surface, 2010, 0(4): 64-65 |
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| Authors: | ZHU Dan |
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| Abstract: | the following essay talk about what is the advertising and advertising development,reflects of the value.advertising is not pure art,however is a commercial show,therefore,shouldn’t to be much more culture within it,then will make ad by leaps and bounds. |
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| Keywords: | function commercial culture popular culture fashion cultural |
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