| 基于超市商务智能的数据挖掘应用模型设计 |
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| 引用本文： | 陈京民,张振,袁彩金.基于超市商务智能的数据挖掘应用模型设计[J].中国制造业信息化,2007,36(11):61-63,70. |
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| 作者姓名： | 陈京民 张振 袁彩金 |
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| 作者单位： | 河海大学商学院,江苏南京210098 |
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| 摘 要： | 数据挖掘是商务智能中经常使用的一项重要技术，为在超市商务智能中使用数据挖掘技术，首先应从数据挖掘对象分析入手，然后确定数据挖掘目标变量，再根据决策类型选择数据挖掘技术、选择挖掘数据、验证挖掘模型，最后完成数据挖掘应用模型的设计。
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| 关 键 词： | 数据挖掘 应用模型 商务智能 |
| 文章编号： | 1672-1616（2007）21-0061-03 |
| 修稿时间： | 2007-05-14 |
Design of Data Mining Model Based on Supermarket Business Intelligence |
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| CHEN Jing-min, ZHANG Zhen, YUAN Cai-jin.Design of Data Mining Model Based on Supermarket Business Intelligence[J].Manufacture Information Engineering of China,2007,36(11):61-63,70. |
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| Authors: | CHEN Jing-min ZHANG Zhen YUAN Cai-jin |
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| Affiliation: | Hohai University, Jiangsu Nanjing, 210098, China |
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| Abstract: | Data mining is an important technology usually used in business intelligence. In order to use the data mining in the business intelligence of the supermarkets, the analysis of data mining object should first do. Then the specified goal variable, data mining technology suited for policy- making type, data choice, confir- mation model completes finally the application model of data mining. |
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| Keywords: | Data Mining Application Model Business Intelligence |
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