| 汉字图形标志应用的时代意义 |
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| 引用本文： | 杨开富,谢燕平. 汉字图形标志应用的时代意义[J]. 包装工程, 2006, 27(6): 277-279 |
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| 作者姓名： | 杨开富 谢燕平 |
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| 作者单位： | 重庆工商大学,重庆,400067 |
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| 摘 要： | 汉字图形标志具有深厚的文化底蕴,成为传递民族文化理念的最佳手段,创造中国民族风格的重要途径,展现中华民族文化的独特意境,成为文化传承与发展的新载体,有着独特的功能价值.汉字图形与标志融合的过程就是利用现代设计意识对汉字文化的传承与超越的过程.
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| 关 键 词： | 汉字图形 标志 民族文化 新载体 |
| 文章编号： | 1001-3563(2006)06-0277-03 |
| 收稿时间： | 2006-10-18 |
| 修稿时间： | 2006-10-18 |
Age Meaning of Chinese Character Logo Application |
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| YANG Kai-fu,XIE Yan-ping. Age Meaning of Chinese Character Logo Application[J]. Packaging Engineering, 2006, 27(6): 277-279 |
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| Authors: | YANG Kai-fu XIE Yan-ping |
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| Abstract: | There are profound cultural details in Chinese character logos. It becomes the best means to transmit national civilization. It is the important method to create national style. It open out national and special artistic conception and become fresh carrier of cultural development and heritage. The course of Chinese square character syncretizing with logo is the course of sending, holding, and exceeding with modern design consciousness. |
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| Keywords: | Chinese character logo national civilization new carrier |
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