| 需求流动网在房地产开发研究中的应用 |
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| 引用本文： | 孟祥辉,楼文高,姜丽.需求流动网在房地产开发研究中的应用[J].建筑经济,2007(Z2). |
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| 作者姓名： | 孟祥辉 楼文高 姜丽 |
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| 作者单位： | 上海理工大学管理学院，上海理工大学管理学院，上海理工大学管理学院 上海200093，上海200093 上海理工大学出版印刷与艺术设计学院，上海200093，上海200093 |
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| 摘 要： | 本文在分析需求流动网特点的基础上,将其应用到房地产开发研究领域。传统供应链管理模式都是以房产开发商为核心,而本文采用的需求流动网模型将房地产的营销代理商作为核心企业,更符合现代房地产开发的实际情况。
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| 关 键 词： | 需求流动网 核心企业 房地产开发 |
Application of Demand Flow Network to Real Estate Development |
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| MENG Xianghui,LOU Wengao,JIANG Li.Application of Demand Flow Network to Real Estate Development[J].Construction Economy,2007(Z2). |
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| Authors: | MENG Xianghui LOU Wengao JIANG Li |
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| Abstract: | Based on the analysis of the characteristics of the Demand Flow Network(DFN), the DFN was applied to study the development of the real estate. The traditional model such as the supply chain management regards real estate developers as the most core enterprises, but marketing agents of the real estate is estimated as the core enterprises in DFN model,which is really in agreement with the actual case in the real estate development. |
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| Keywords: | demand flow network core enterprises development of the real estate |
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