AR技术在包装设计中的创新价值研究

AR技术在包装设计中的创新价值研究，是实现包装设计创新与AR技术应用价值的重要途径。分析AR技术的应用优势，可以为包装设计模式的创新提供帮助，增加包装设计的层次化，丰富包装设计的趣味性、动态交互等元素，有效提高包装设计质量。AR技术与数字化可听技术、人工智能交互技术等的有效融合，为包装设计创新提供了更多的发挥空间，提高了包装设计的品质。增强包装设计的沉浸感、体验感，为提高产品品牌关注度创造了有利条件，对AR技术的应用研究，实现了推动包装设计进步的目的。

Research on the Innovative Value of AR Technology in Packaging Design

The research on the innovative value of AR technology in packaging design is an important way to realize the value of packaging design innovation and AR technology application. Analyzing the application advantages of AR technology can provide help for the innovation of packaging design mode, increase the hierarchy of packaging design, enrich the interesting, dynamic interaction and other elements of packaging design, and effectively improve the quality of packaging design. The effective integration of AR technology with digital audible technology and artificial intelligence interactive technology provides more room for packaging design innovation and improves the quality of packaging design. Enhance the immersion and experience of packaging design, creating favorable conditions for improving the attention of product brands. The application research of AR technology has achieved the purpose of promoting the progress of packaging design.