中草药化妆品——特点、现状与研究

中草药化妆品是中国特有的一类化妆品,具有十分悠久的历史。阐述了我国利用传统中草药发展美容、护肤和护发等个人护理用品与化妆用品,并论述了中草药化妆品的研究思路与方法,以及目前面临的问题。如何使传统中草药化妆品在功效、产品形式上能为现代消费者所接受,并能走向世界,从而反思研发思路。同时,介绍了上海家化“佰草集”品牌产品的研发理念。

Distinguishing feature, present status and research of the traditional Chinese herb cosmetics

The Chinese medicinal herbs cosmetic is a special cosmetic product of China. In the paper, the long history of application of the Chinese medicinal herbs in development of cosmetic including skin care and hair care in China, and distinguishing features of continuity and variety of ancient cosmetic were introduced. The Chinese medicinal herbs cosmetics are different from other cosmetic products in research thinking and methods used, in particularly from "nature" cosmetic. The questions we faced on are that the function and type of Chinese medicinal herbs cosmetic products are need to accepted by the consumers, and the products should be rooted in the foreign markets, so we need to consider research models and methods. Also, the paper introduced the experience of development of the "baicaoji"brand of Chinese medicinal herbs cosmetic of Shanghai Jahwa Company.