| 电子商务环境下ERP、SCM与CRM的整合 |
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| 引用本文： | 黄莺,张金隆,蔡淑琴,石双元. 电子商务环境下ERP、SCM与CRM的整合[J]. 武汉理工大学学报(信息与管理工程版), 2003, 25(1): 122-125 |
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| 作者姓名： | 黄莺 张金隆 蔡淑琴 石双元 |
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| 作者单位： | 华中科技大学,管理学院,湖北,武汉,430074 |
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| 摘 要： | 在电子商务环境下 ,企业内部运营出现集成化趋势 ,如何集成 ERP、SCM和 CRM这些企业不同信息阶段的产物成为企业面临的一大课题。对 ERP、SCM和 CRM的含义做出了阐述 ,对三者的管理思想进行了比较 ,在此基础上探讨了 ERP、SCM、CRM整合的范围和方式
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| 关 键 词： | 企业资源规划 客户关系管理 供应链管理 |
| 文章编号： | 1007-144X(2003)01-0122-04 |
| 修稿时间： | 2002-07-10 |
Study of the Integration of ERP, SCM and CRM in E-Commerce |
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| HUANG Ying,ZHANG Jin-long,CAI Shu-qin,SHI Shuang-yuan. Study of the Integration of ERP, SCM and CRM in E-Commerce[J]. Journal of Wuhan University of Technology(Information & Management Engineering), 2003, 25(1): 122-125 |
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| Authors: | HUANG Ying ZHANG Jin-long CAI Shu-qin SHI Shuang-yuan |
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| Abstract: | The operation mode of enterprises assumes the trend of integration under the E-commerce environment. Enterprises will confront the problem of how to integrate ERP(Enterprise Resource Planning), SCM(Supply Chain Management) and CRM(Customer Relationship Management), which are implemented during the different development information stages. The connotations of ERP, SCM and CRM are described and compared. The scope and method of the integration of ERP, SCM and CRM are discussed. |
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| Keywords: | ERP SCM CRM |
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