安阳市旅游文化产业发展对策浅议

文化产业与旅游产业的融合是产业发展的必然趋势。以旅游为载体,将文化与旅游相融合,提高旅游的文化内涵和品位,将文化搭上旅游的载体,更好地对文化传承、保护、开发和创新,充分发挥文化资源的作用。安阳市旅游文化资源丰富,旅游业发展极具潜力,但在发展中存在合作领域不宽广、合作机制不顺畅、政策扶持不到位等问题,应通过提升文化内涵、举办节庆活动、加强对外宣传、利用高科技手段等方式,积极发展安阳市旅游文化产业。

Development Strategy of Anyang Tourism and Cultural Industry

Integration of cultural industry with tourism industry is an inevitable trend.With tourism as a vehicle,the integration of culture and tourism can enrich the cultural connotation of tourism,and the culture can be better inherited,protected and developed.Anyang is rich in tourism cultural resources and thus the development of its tourism has great potentials.This article explores the development strategy of Anyang tourism and cultural industry through analyzing the advantages of Anyang tourism and cultural industry and the problems confronted in its development.