Are keyword method effects limited to slow presentation rates? An empirically based reply to Hall and Fuson (1986).

Hall and Fuson (1986) argued that experiments on keyword mnemonics have been biased against no-strategy control subjects because slow presentation rates have been used in these previous investigations. In the experiment reported here, university students benefited from keyword-method use relative to no-strategy control subjects, regardless of the rate of vocabulary presentation (three presentations for 3 {s} apiece or one presentation for 9 {s}). This result is inconsistent with Hall and Fuson's arguments (a) that university students who receive brief training cannot execute the keyword method when vocabulary presentation is rapid and (b) that several fast presentations of vocabulary under control instructions produce better learning than the keyword method. (PsycINFO Database Record (c) 2010 APA, all rights reserved)